Hosted by Cyndee Woolley, president and founder of C2 Communications, Cutting Through the Clutter delivers powerful insights into crafting messages that truly connect. Drawing on her 25+ years in marketing and public relations, Cyndee shares strategies for engaging target audiences, building impactful campaigns, and driving action—whether it's boosting sales, inspiring votes, or fostering community pride.
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Girls Who Count: Empowering the Next Generation in STEAM with Charmaine Klein
14:37
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14:37Charmaine Klein, STEAM Chair, AAUW Greater Naples Branch In this episode of Cutting Through the Clutter, we’re joined by Charmaine Klein, the STEAM Chair for the Greater Naples Branch of AAUW, where she’s led the STEAM Girls Count program for over 28 years. Charmaine shares her insights on the importance of mentorship, how programs like STEAM Girls…
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Leading With Purpose: Kari Hodgson's Vision for a Sustainable Workforce
30:41
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30:41Kari Hodgson, Solid Waste Director, Collier County In this episode, we sit down with Kari Hodgson, a passionate leader in the solid waste industry, to discuss the importance of sustainability, recycling, and community service. Kari shares her journey from environmental science to a rewarding career in public service, offering valuable insights on t…
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Messaging Magic: How to Speak Directly to Your Customer’s Mind with Chris Silvestri
29:27
29:27
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29:27Chris Silvestri, SaaS Messaging Strategist and Conversion Copywriter, Conversion Alchemy In this episode of Cutting Through the Clutter, we’re joined by Chris Silvestri, the founder of Conversion Alchemy and a leading expert in B2B SaaS messaging and conversion copywriting. Chris has helped over 50 SaaS brands – like MOZ, ServiceCore, and ShortStac…
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Heather Olson, Director of Online Teaching Learning at Florida Southwestern State College; Nathan Harper, Professor of Digital Arts, Creative Technology, and Fine Art; Lambertus Van Boekel, Professor in the Fine Arts Department In this episode, we’re exploring the fascinating intersection of art, technology, and AI with three brilliant minds from F…
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Lights, Action, Community: The Role of Theater in Social Change with Karla Hartley
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25:00Karla Hartley, President and Producing Artistic Director at Stageworks Theatre; Adjunct Instructor in the Department and Theatre of Dance at the University of Tampa From leading Stageworks Theatre to empowering local artists, Karla Hartley is redefining the impact of theatre on community and culture. As the President and Producing Artistic Director…
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Scaling Success: The Power of Creativity and Analytics in Business with Treda Moon
37:04
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37:04Treda Moon, Founder of Maven Bookkeeping Service LLC and Bookkeeper/Accountant, Maven Bookkeeping Service LLC, a business leader with over six years of experience at the intersection of creativity and analytics through Bookkeeping and Accounting. In this episode, we talk with Treda Moon, founder of Maven Bookkeeping Service, who shares her journey …
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Make it shorter and make it funnier: Film Production Tips from Heerak Shah
31:24
31:24
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31:24In this episode, we sit down with Heerak Shah, an award-winning filmmaker and educator with a diverse background spanning Bollywood, independent films, and television. Known for his work on The Ice Man and the hit sitcom Metropark, Heerak shares his unique journey in filmmaking, offering insights into the creative process behind his most notable pr…
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Building a Winning Team with Coach Matt Poland
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22:12Matt Poland, Head Coach and Sporting Director, FC Naples, Matt Poland is the Head Coach and Sporting Director of FC Naples, bringing years of experience in leadership, strategy, and player development. Get ready for an in-depth conversation with Matt Poland, the Head Coach and Sporting Director of FC Naples! In this episode, we dive into what it ta…
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Does Recycling Make You an Environmentalist? A Deep Dive with Edgar Castro Tello from the City of Tampa
36:23
36:23
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36:23In this episode, we talk with Edgar Castro Tello, Recycling Coordinator for the City of Tampa, who is passionate about making sustainability accessible to everyone. Join us as we explore Edgar’s journey in environmental advocacy, creative recycling education, and the impact of digital communication on sustainability efforts. Whether you’re passiona…
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Behind the Scenes With the Next Generation of Media
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14:30In this episode, we talk with Emma Longwell, a Media Production and Management student at the University of Central Florida. Working as a Student Assistant at UCF’s Tutoring Center, a Podcast Production Coordinator for C2Communications, and a Reporter Intern Correspondent for the Apopka Voice, Emma has a busy schedule alongside classes. Despite her…
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Marketing for a Better World with Andrés Bohórquez
22:56
22:56
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22:56In this episode, we talk with Andrés Bohórquez, an entrepreneur, advocate, and author who has built a career where advocacy and art intersect. Whether you’re an aspiring entrepreneur or changemaker, or just curious regarding about making a difference, this episode will leave you feeling inspired. Tune in to hear how Andrés is promoting and educatin…
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While content marketing is an extremely effective tool, nothing will replace the value of a well-executed media interview. In this episode, we discuss identifying your spokesperson, preparing them with key messages, and insights to help you make the next out of your media interview. Candace Rotolo Media Relations Consultant Point of View Communicat…
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In this episode we'll introduce you to the author of The Joy of Accounting, Peter Frampton, who is on a mission to engage more entrepreneurs in a conversation of abundance. By simplifying the jargon and exploring the context of a balance sheet, Peter is empowering leaders to make better business decisions. Peter Frampton, CEO, Wealthvox www.wealthv…
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Are you interested in transformational leadership? Listen to this podcast to explore a new definition of integrity and how it is a causal link to high performance. When seen through an expanded lens, integrity becomes a key driver of performance, enabling leaders to achieve results with clarity and accountability. When you operate with full integri…
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Introduction to Cutting Through the Clutter
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22:07
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22:07Whether you are looking for a way to engage more customers or you are building support for a vote of approval, it is critical that your message connects with your key constituents. Through her 25-year career in marketing and public relations, Cyndee Woolley has been known for “Cutting through the Clutter” to get to the heart and soul of an issue. S…
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