Best Course Creation Frameworks Podcasts (2025)

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SPI 881: The Science of Scaling with Dr. Benjamin Hardy 41:58

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1d ago41:58

41:58

#881 What's stopping you from building your dream life? Often, it's something more subtle than obstacles you can't overcome. The thing that's holding you back is likely a clear path to a lesser goal! So, how do you set your sights on "impossible" achievements for next-level business growth? I'm joined by Dr. Benjamin Hardy, co-author of the incredi…

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292: I Visualised My Dream Life… Then It Actually Happened 14:30

3d ago14:30

14:30

Ever wondered if visualisation really works? In this episode, I’m sharing the story of how something I visualised for years (down to the smallest details) finally came true in the most magical way. ✨ The power of holding a vision for your life ✨ How I use visualisation to create my dream reality ✨ What I’ve learned about trusting the process (even …

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SPI 880: The ONE & ONLY Marketing Strategy that Matters 33:29

8d ago33:29

33:29

#880 In a world of infinite choice, standing out from the crowd is key. While others are chasing algorithms, you can and should build something worth talking about. So, forget the marketing hacks and focus on the one strategy that always works: word of mouth! I just had over five thousand people attend my Card Party Pokémon event in Florida. I spen…

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291: I Lost Myself… Here’s How I’m Finding My Way Back 18:30

9d ago18:30

18:30

Ever felt lost, low, or unsure of what you're even doing anymore when it comes to work? In this Mindset Reset episode, I open up about a time when I completely lost my spark and the steps I took to find my way back. Inside, you’ll hear: ✨ What triggered the spiral (and how I recognised it) ✨ The books, practices and mindset shifts that helped ✨ Why…

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#42 Does Your Online Course Have Impact? Part 2: What to Do If it Doesn't. 14:19

9d ago14:19

14:19

You launched your course with big intentions. The content is solid. The delivery felt strong. You know your stuff. So why aren’t your students getting the results? In this episode of The ART of Online Course Creation, we’re pulling back the curtain on what really causes a course to fall flat—not because you're a bad teacher, but because no one ever…

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SPI 879: Are Online Courses Dead? with Matt Gartland 21:57

15d ago21:57

21:57

#879 It's over. In 2025, courses aren't selling like they used to. So what’s next for online educators? Are we better off giving our knowledge away for free? I’m joined by my friend and business partner Matt Gartland today. Together, we’ve seen tens of thousands of students enroll in our courses over the years. But things are different now. People …

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290: What do you do when your big dreams feel completely out of reach? 9:58

16d ago9:58

9:58

In this first episode of the Summer Mindset Reset Series, I’m sharing the truth about why your biggest goals can feel scary, impossible, or lightyears away... and what to do when that happens. Inside this episode, you'll hear: ✨ Why it's totally normal to feel uncomfortable when you're dreaming big ✨ The powerful realisation that helped me stop fee…

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SPI 878: How I Reached the New York Times Best Sellers List with Caleb Wojcik 19:42

23d ago19:42

19:42

#878 Writing a book is hard, but getting people to buy it is even harder. For those of us who dream big, is it possible to make the best seller lists without gaming the system? What does it take to move copies nowadays? More importantly, is it worth it? In this episode, I'm joined by SPI CEO Caleb Wojcik to talk through the entire process of launch…

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289: I Was Running a 7-Figure Business... and Falling Apart Behind the Scenes 29:53

25d ago29:53

29:53

On the outside, I had it all - a 7-figure business, a growing team, and a beautiful family. But behind the scenes? I was falling apart. You’ll hear: ✨ How burnout led me to hospital… twice ✨ The pressure to keep scaling (even when it didn’t feel right) ✨ The moment I realised I was lying to myself ✨ A powerful mindset shift that changed everything …

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#41 Building a Course That Works: Kelly Leardon’s Customer-Obsessed Approach 49:02

24d ago49:02

49:02

In this episode of The ART of Online Course Creation, Shannon sits down with Kelly Leardon, founder of Walk Like Warriors, a woman who’s redefining what it means to grow a business on your own terms. Kelly’s journey didn’t start with a flashy viral moment or a large following. In fact, it began with a phone call she never should have answered - on …

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SPI 877: My Favorite AI Tool for Content Creation with Rafeh Qazi and Nazariy Dumanskyy 41:47

1M ago41:47

41:47

#877 This AI tool is bananas! Whenever people ask me what I use to supercharge my content creation, this is my top recommendation. It all started with two founders following their curiosity and refusing to give up when others didn’t buy into their vision. Then, one viral moment changed everything! Poppy AI is now fueling a quiet revolution, while e…

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288: Create Your Online Course in Record Time With These 6 Incredible ChatGPT Prompts (Plus, Steal My Entire Course Creation Framework Too!) 27:54

1M ago27:54

27:54

Have you been sitting on a brilliant course idea for months (maybe even years!) because you’re waiting to feel “ready”? In this practical episode, I’ll show you: How to clarify your course idea (even if you have 10 different ones) The power of starting before you feel “qualified” How to map out a course that delivers real results Why transformation…

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SPI 876: Life After Publishing a Book (1 Week Later) 25:07

1M ago25:07

25:07

#876 Publishing a book is one of the most rewarding things you can do. It's also one of the hardest. In this episode, I reflect on the first week after launching Lean Learning. From podcast guesting to TikTok strategies, I share all the lessons I’ve picked up along the way! Listen in because this is a behind-the-scenes look at what happens after yo…

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287: My Entire Framework For Hosting Workshops That Sell! Steal My 5 Steps + ChatGPT Cheat Sheet 35:53

1M ago35:53

35:53

If you've ever wondered how to actually make money in your business consistently, this episode is for you. In it I’m breaking down the exact strategy that I’ve used to generate millions in revenue for the Female Entrepreneur Association: live workshops. Inside this episode, you'll learn: ✨ Why live workshops are still one of the most powerful tools…

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#40 Why Some Online Courses Change Lives—and Others Don’t 18:02

1M ago18:02

18:02

"If your course doesn’t have impact… it doesn’t have a future." A bold statement, and the truth most course creators aren’t talking about. We all want our courses to help people. But how do you really know if yours is making a meaningful difference? Not just in metrics, but in someone’s life? In this episode, Shannon shares a story of working with …

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SPI 875: The First Dollar Formula—30 Days to Earn Your First Dollar Online 22:49

1M ago22:49

22:49

#875 Your first sale isn’t just about making money—it's about unlocking a whole new level of confidence. With proof that someone is willing to buy from you, everything changes! In this episode, I share something brand new at SPI. The First Dollar Formula is our streamlined method to help you start making sales fast. We’ve stripped away the noise, c…

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286: How I’m Using AI to Build, Create, and Parent in a Changing World 32:27

2M ago32:27

32:27

In this episode, I wanted to share my personal take on the rise of AI: the exciting opportunities, the deep concerns, and the very real ways I’m using it to create more ease, impact, and creativity in my life and business. You’ll hear: Why I believe AI is as big as the invention of the internet (if not bigger) The ways I’m using ChatGPT and other t…

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SPI 874: A Mic Flip! Pat Flynn Gets Interviewed by Bestselling Author Hal Elrod 50:47

2M ago50:47

50:47

#874 Here’s how you achieve your goals. First, figure out what you want and find the next step you need to take. Next, learn about that one step and nothing else. Then, repeat. This process is the essence of just-in-time learning and the secret to success. I talk all about it in my brand-new book, Lean Learning! To mark the occasion, I have a very …

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285: The 4 Energetic Truths That Took My Business from $0 to Millions 38:48

2M ago38:48

38:48

I’m sharing the 4 energetic truths that played a HUGE role in taking my business from zero to multi-millions. Inside this episode, you’ll discover: Why success is a frequency (and how to tune into it) The signs you’re out of alignment (and how to realign fast) What it really means to have energetic boundaries (and why they matter) Why your energy i…

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#39 Sales Strategies for Your Online Course That Actually Feel Good with Justine Beauregard 46:40

2M ago46:40

46:40

When you think of sales, do you immediately feel a twinge of discomfort? You’re not alone. So many brilliant course creators and online entrepreneurs find themselves stuck at the sales stage—not because they don’t believe in what they’re offering, but because the traditional methods of selling feel pushy, fake, or completely out of alignment. Today…

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Why NOW is the time to join Fully Booked Feast 8:38

2M ago8:38

8:38

Fully Booked Feast is now open for enrolments. If you join by Saturday June 7 at 1pm BST you get the 90-Day Content Strategy Plan Bonus. Join by Thursday June 12 at 1pm to save £500. Join Fully Booked Feast!By Alex Okell RNutr | Registered Nutritionist & Business Sales Strategist

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[REPLAY] Find Your Content Sweet Spot Masterclass 36:21

2M ago36:21

36:21

How to create the perfect blend of attraction and conversion content to consistently book out your 1:1 package on repeat. You will learn: How to create content that brings in right-fit followers and content that turns them into dreamy clients — and why you need both to stay fully booked. How to craft strategic, high-converting messaging angles that…

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SPI 873: The Creator Business Model Secret Nobody Tells You 19:19

2M ago19:19

19:19

#873 Ever feel like the business advice you’re getting just doesn’t work for you? There’s a reason for that! Here's the thing. Not every creator is built the same. In fact, your personality plays a big role in the kind of brand you're able to grow and sustain. In this episode, I share the five archetypes I’ve discovered after fifteen years in the o…

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284: The ONE Belief That Made My Success Inevitable 25:41

2M ago25:41

25:41

If you’ve ever felt like you’re failing, falling behind, or questioning whether you’re really cut out to build a business… this episode is for you. In this episode, you’ll hear: My most vulnerable journal entries during the hardest moments in my business How rejection shaped some of my biggest breakthroughs Why failure isn’t a sign to stop (and wha…

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A Humble Request to SPI Listeners 11:17

2M ago11:17

11:17

While we might seek educational content online, most of us aren't learning anything. We consume random information “just in case” we might need it someday. All that does is slow us down and distract us from what matters right now. So, how do we master essential skills and make real progress? How do we achieve more, faster? This is the topic of my n…

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SPI 872: Podcast Guesting to Generate Profit & Grow Your Network with Dustin Riechmann 45:17

2M ago45:17

45:17

#872 I talk about the power of starting a podcast all the time, but how can focusing on guest appearances alone transform your business? Done right, showing up on just one show can generate new leads and relationships, and help you build a seven-figure brand! In this episode, I’m joined by Dustin Riechmann. Listen in on our chat because he's about …

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283: How to Show Up in Business When You Feel Shy or Introverted 21:58

2M ago21:58

21:58

If you’ve ever described yourself as “too shy”, felt painfully awkward about putting yourself out there, or wondered how introverts actually build visibility online… this episode is for you. In it I’m sharing: Why being “shy” is not your identity (and why you really think that) The truth about being an introvert, and how to stop letting it define w…

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#38 How to Use AI Without Losing Your Voice: A Human-Centered Approach to Course Creation 21:47

2M ago21:47

21:47

Join me in The Build Lab and get access to my new custom GPTs! AI is everywhere. And in the online course space, it’s tempting to think it might be the shortcut we’ve all been waiting for. But what if relying on AI too soon—or too much—actually waters down the very thing that makes your course special? In this episode, Shannon Boyer shares her unex…

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BONUS: My Rebrand, New Free Masterclass & the Future of Fully Booked Feast 16:26

2M ago16:26

16:26

In this episode I update you on my rebrand, invite you to my free new masterclass and discuss the future updates of Fully Booked Feast. >> NEXT STEPS 🍨 JOIN THE FREE LIVE MASTERCLASS: FIND YOUR CONTENT SWEET SPOT - How to create the perfect blend of attraction and conversion content to consistently book out your 1:1 package on repeat 📱 Connect with…

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SPI 871: If You're Grinding Alone But Want to Win, Listen to This 35:59

2M ago35:59

35:59

#871 What do you imagine when you think of a solopreneur? I thought it was about building a business entirely on your own, never asking anyone for help. This gave me a sense of control, especially after losing my architecture job. Whether my brand would succeed or fail, more than anything, I wanted it to be on my terms! Here's the spoiler alert, th…

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282: This Simple Freebie Strategy Grew My Email List to 100,000+ 26:37

2M ago26:37

26:37

Building your email list doesn’t have to be overwhelming, complicated, or time-consuming. In this special “do it with me” episode of the She Means Business Show, I’m walking you through the exact steps I took to grow my email list to over 100,000 subscribers - starting from 0. I'm sharing: Why your freebie doesn’t need to be perfect (or even big!) …

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162 | Big Announcements: Why “Write Copy that Connects” Is Pressing Pause. But Still Here to Serve You! 11:00

2M ago11:00

11:00

Curious about what’s happening with the Write Copy that Connects podcast? In this episode, I’m getting real with you about some big changes in my business—yep, I’m pressing pause on the podcast (for now!) as I dive into working with teams and helping them level up their communication and collaboration. But don’t stress, all 160+ past episodes are s…

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SPI 870: The Way to Capture Leads That Works with Daniel Priestley 37:05

3M ago37:05

37:05

#870 How fast would your business grow if you could cut through the noise and generate red-hot leads for your products? In this episode, my award-winning entrepreneur guest shares how to do just that. Daniel Priestley has uncovered an amazing strategy to find your ideal customers using online quizzes and assessments. You're not going to want to mis…

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#37 Side Hustle or Second Act? How to Know If Online Courses Are Your Next Career Move With Shannon Russell 33:28

3M ago33:28

33:28

She was standing on a subway platform in New York City—pregnant, exhausted, and questioning everything. That moment marked the beginning of Shannon Russell’s second act. After 16 years as a successful TV producer, Shannon didn’t leave her career because she hated it—she left because her life changed. Now she’s an author, career transition coach, co…

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How to Audit Your Social Media Profiles to Attract More 1:1 Clients as a Nutritionist, Dietitian or Health Coach 15:03

3M ago15:03

15:03

If your social media content is getting views but no one’s enquiring… your profile might be the problem. In this episode, I walk you through a quick social media audit to help you turn passive profile views into paying clients - with tweaks that take less than 30 minutes. We cover: 🙂‍↕️ What your pinned posts actually need to say 🙂‍↕️ How to write …

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SPI 869: Stop Renting Your Audience. Do This Instead. 31:45

3M ago31:45

31:45

#869 Imagine spending years building an audience on social media. Slowly, your followers begin to know, like, and trust you. You're now making sales, and everything is going well. Then one day, it's all gone. You can't access your account, and the platform you were using won't do anything to help. This is what happened to me when I was using Facebo…

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281: 6 Practical Mindset Shifts to Break Free from Self-Doubt and Finally Take Action 30:16

3M ago30:16

30:16

Doors to the Create & Sell Accelerator are OPEN! Turn your ideas into a money-making machine > This week’s episode is dedicated to anyone who feels like they’re carrying the weight of their dreams but struggling to make them happen. If you’ve ever struggled with imposter syndrome, fear of judgment, or simply not believing in yourself enough to take…

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Crawfish, Cold Beer, and Converting Clients: A Southern Marketing Tale [LNIM277] 29:39

3M ago29:39

29:39

Send us a text Ever felt like you need to become a social media star to succeed in your business? During a recent crawfish boil in Texas, I met a debt coach we'll call "Jill" who perfectly embodied this common struggle. Despite having incredible expertise and genuine passion for helping people escape the devastating cycle of debt, Jill was hitting …

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Content That Attracts Clients vs Converts Clients — How to Make Your Social Strategy Work For You 13:54

3M ago13:54

13:54

If you've been struggling to understand why your social media content isn't bringing you new clients - whether you're stuck at 100 followers who are just other nutritionists, dietitians and health coaches or have 10K ideal clients in your audience but your calendar is still empty... you need to understand the difference between content that attract…

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SPI 868: Managing Energy and Expectations When Burnout Kicks In 37:59

3M ago37:59

37:59

#868 Are you feeling it too? With the New Year excitement starting to fade, April is about the time of year when burnout starts creeping in for many of us. Don't worry, this episode will get you back on track. Listen in because I dive into the key physical, emotional, cognitive, and behavioral signs of burnout today. Spotting these will help you re…

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280: Success Lessons From My Dad 36:18

3M ago36:18

36:18

This week’s episode is a very special one - a chat with one of my biggest mentors, my dad! In this episode we chatted about: The moment he realised he could dream bigger (and how he planted that belief in me) His powerful (and practical) perspective on burnout, consistency, and resilience The only goal-setting advice you’ll ever need How daily pers…

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161 | Getting Out of Your Head to Clarify Your Business Message & Attract the Right Audience 12:24

3M ago12:24

12:24

Ever wonder if the message you’re putting out there actually lines up with what you intend to say? Or maybe you’re struggling to make sure your tone, words, and body language all match up with your true purpose? In this episode of Write Copy that Connects, I’m sharing the aha moments I had after speaking with a local nonprofit—and how even I came t…

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#36 What Makes a High-Quality Online Course? It's Not What You Think! 23:07

3M ago23:07

23:07

"You can’t just hit “record” on a Zoom webinar, slap a price tag on it, and call it a course. That’s not teaching—that’s repackaging." It’s time we rethink what makes an online course “high quality.” In this episode, Shannon Boyer challenges the common misconceptions about course quality—and reveals what actually drives student success. Spoiler ale…

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The Fearless First Steps: Overcoming Launch Anxiety in Online Business [LNIM276] 25:45

3M ago25:45

25:45

Send us a text Launching an online business when you have zero followers can feel like shouting into the void. The anxiety, uncertainty, and fear of failure loom large—but these challenges are exactly what we tackle head-on in this practical, no-nonsense episode. We begin by dismantling the common misconception that successful businesses need a mas…

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How She Quit Her Job and Sold Out Her Programme: Hannah Whiteley’s Business Glow-Up 33:30

3M ago33:30

33:30

Today I’m joined by the brilliant Hannah Whiteley—a registered nutritionist who’s become the go-to expert in hypothalamic amenorrhea (HA) and RED-S. She’s built a thriving 1:1 practice, launched a sell-out digital offer, and gone fully self-employed in under a year… all while competing as an elite athlete. Hannah’s business journey wasn’t always sm…

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SPI 867: How to Build a 7-Figure Business in a Boring Industry (And Have Fun!) with Sam Vander Wielen 35:35

3M ago35:35

35:35

#867 Goals we work hard toward can turn out to be all wrong for us the moment we achieve them. In fact, it's easy to fall into this trap if we don't uncover our own definition of success and chase someone else's instead. So how do we begin again if we find ourselves on a path we don't like? In this episode, I'm joined by the author of When I Start …

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279: 5 Types of Rich Relationships That Fuel Your Success with Selena Soo 50:47

3M ago50:47

50:47

This week on the She Means Business Show, I’m joined by the incredible Selena Soo: publicist, entrepreneur, and author of the brilliant new book Rich Relationships. Selena has built a 7-figure business through the power of authentic, intentional relationships, and today, she’s breaking down exactly how you can too (even if you're an introvert, don'…

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SPI 866: How to Get Better at Anything, Faster 30:33

4M ago30:33

30:33

#866 To grow, we might have to stop relying on some of our strengths. This may sound counterintuitive, but sometimes the skills we've mastered become crutches that mask areas we're struggling in. So how do we break free from our usual routines? Join me today because I want to tell you about using voluntary force functions to level up. I'm in the sa…

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278 - 4 Confidence Truths That Will Set You Free with Roxie Nafousi 46:50

4M ago46:50

46:50

In this episode I’m joined by the incredible Roxie Nafousi – bestselling author of Manifest and Confidence, and one of the most powerful voices in personal growth today. Roxie’s story is raw, real, and a must-listen for anyone who’s ever struggled with self-doubt or feeling not enough. In this episode, we dive into: How Roxie went from rock bottom,…

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#35 Why Imposter Syndrome Isn't The Real Problem - with Leadership Coach, Lindsay White 38:17

4M ago38:17

38:17

In this transformative episode of The ART of Online Course Creation, Shannon sits down with bold leadership coach and people strategy expert Lindsay White to dismantle one of the most overused phrases in the entrepreneurial world: imposter syndrome. They unpack why the term doesn't tell the full story—and what’s really going on inside our heads whe…