Commercial Break - Ian Jindal interviews leaders and changemakers in the CTV/AddressableTV sector, and the intersections with direct-to-consumer performance marketing and brand-building. We talk to brands, broadcasters, agencies, technologists and retailers about the trends, opportunities and business of TV. Season 1 develops the agenda in the run-up to the RetailX.events CTV Summit on 14 May, 2026 in London
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Connectedtv Podcasts
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CTV-04: in conversation with Lindsey Clay, CEO of Thinkbox.tv
39:02
39:02
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Lindsey Clay explains how TV has evolved from purely linear broadcasting into a broad, addressable ecosystem – and why it remains both the most effective and most trusted advertising medium. The conversation explores what truly constitutes “TV” (and why YouTube doesn’t), the shift to on-demand and internet delivery, the rise of addressable TV, and …
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CTV-03: in conversation with Antonia Faulkner of Samsung Ads
29:30
29:30
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Episode Summary Antonia Faulkner outlines Samsung Ads' unique position as a hardware giant evolving into a media powerhouse, leveraging data from one in three European smart TVs. The discussion covers Samsung's services like TV Plus (FAST), Cloud Gaming, and Art Store, all monetised via Samsung Ads. Key themes include data enrichment from TV, mobil…
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CTV-02: in conversation with David Sanderson, Business Development Director, Sky Media
37:14
37:14
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In this episode, David Sanderson explains Sky Media's addressable TV platform, AdSmart, its evolution since 2012, and why true addressability requires a residential address - not just an IP or postcode. The conversation covers Sky's position within Comcast, the enduring strength of linear TV, Sky's representation of Warner Bros., Discovery, Paramou…
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CTV-01: in conversation with Alex Wright, Programmatic and Data Leader at Channel4
38:39
38:39
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Episode Summary Alex Wright explains how Channel 4 has transformed from a traditional broadcaster to a digital-first streaming platform. The conversation covers the Future 4 and Fast Forward strategies, Channel 4's public service remit, the evolution of programmatic advertising, data collaboration through clean rooms, and retail media partnerships …
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