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CIM Marketing Podcast

CIM | The Chartered Institute of Marketing

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The CIM Marketing Podcast delivers the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today. We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered. This podcast is yo ...
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Award-Winning Portfolio Manager Rob Tetrault provides insight for investors on a wide array of wealth management topics. Constantly ranked in the Top 5 Wealth Advisors in Canada, Rob is a Senior Investment Advisor and Portfolio Manager at Tetrault Wealth Advisory Group from Canaccord Genuity Wealth Management. He initially worked as a litigation lawyer at Aikins MacAulay Thorvaldson. He then completed a Finance MBA and was a member of the Dean's list at the Asper School of Business. The Rob ...
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Welcome to the Add 10 Gallons Concrete Podcast, where show hosts Paul Fendley and Joey Bell discuss everything related to the concrete industry. Join us as we explore topics ranging from concrete production and materials to construction, quality control, academia, equipment, manufacturing, industry shows, conventions, and other key issues pertinent to the concrete industry.
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Find Your Hustle

Mark McCourtie & Cim Dahir

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The Find Your Hustle podcast is highlighting young people making real strides in their careers and communities. It provides the audience with anecdotes, tips and vicarious experiences, all in the pursuit of success and happiness.
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The Plain English Finance podcast is hosted by Tré Bynoe, Certified Financial Planner and Chartered Investment Manager. While Tré specializes in working with families with more complicated finances, typically involving corporations and trusts, this podcast is for anyone wanting to learn how to make high-quality decisions based on evidence, to give themselves the highest likelihood of financial success. Tre Bynoe CFP CIM is a financial planner with TCU Wealth Management and Aviso Wealth. You ...
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Welcome to Better Marketing – Marketing Magic in Minutes, the essential podcast for small growing businesses ready to make a significant impact with their marketing and AI! Hosted by Tracy Heatley, a Chartered Marketer and one of the world’s first CIM Certified AI Marketing Specialists, this show delivers concise and actionable marketing insights that are quick to implement. Each short episode is packed with straightforward marketing strategies, the latest trends in AI and digital marketing, ...
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Giving you the actionable knowledge you need to succeed in Marketing. Created for those with a Passion for Marketing, but specifically aimed at anyone that wants to get to grips with life in the Marketing industry and apply the Marketing knowledge they need to succeed in this industry. I try to bring as much help and practical guidance within Marketing and the skills and knowledge that will be essential during your career, alongside interviews to inspire and motivate with superstars from dif ...
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When I was a young man, the doctors gave me a few years to live. When the time came that I thought I was going to die; I just went out to the woods to die. I had never been to a church a day in my life, so I didn't know how to pray!! I simply cried out to a God I had never met, with a joint, a drink and a doctor's report of death in my hand. The animals began to gather all around me and I just thought it was good dope. I had no idea what had happened in the woods, when a few weeks later my d ...
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Deal Sourcery

Dan Herr and Matt Rooney

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Deal Sourcery is the must-listen podcast for Private Equity professionals aiming to master the art of deal origination. Hosted by Dan Herr - who’s closed over $1B in transactions in the last decade while building and leading world-class deal sourcing teams - and Matt Rooney, a top recruiter in PE business development, we dive into cutting-edge trends, proven tactics, data-driven sourcing strategies and the technology shaping the future of M&A. Each episode features in-depth discussions with ...
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Take Control of Your Wealth

Christie Matwee & Shawna Perron

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Two highly experienced wealth advisors sharing practical insights on wealth management with the goal of helping listeners feel more comfortable with their money. Hosted by Christie Matwee MSc, MBA, CFA and Shawna Perron MBA, CIM, FEA. Christie and Shawna are Portfolio Managers each with over a decade of experience helping high net worth investors grow and preserve their wealth. Whether you're new to investing or have been investing for years and need a refresher on some of the fundamentals, ...
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Welcome to… My Favourite Takeaway! The food and comedy podcast series hosted by comedian Tom Craine (Drunk History, Russell Howard’s Good News), and food enthusiast Cimran Shah. Each week Tom and Cim invite a special guest to share their favourite takeaway … EXACTLY as they’d normally have it! From Peruvian street food slouched on James Acaster’s L-Shaped sofa through an Antiguan feast on Andi Oliver’s best bone china to a massive BBQ banquet with Adam Hills, My Favourite Takeaway is the sho ...
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Introducing Team Beachbody® UK CoachCast, the official podcast channel devoted exclusively to Team Beachbody UK Coaches. From archives of the National Coach Call to invaluable business-building webinars, CoachCast is your one-stop source for training, tips, and techniques for success and nothin' less. Ready to explode your business? Tune in to CoachCast and you'll have enough dynamite in both fists to make the magic happen!
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Business Buying Banter

Deb Curtis & Richard Parker

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Are you looking at buying a business but are aggravated with the endless string of bureaucratic BS? We are too. Join Deb Curtis and Richard Parker for an exhilarating livestream journey into the world of business acquisitions! Our dynamic new show is designed to empower you and cut to the chase of the business buying experience. Welcome to Business Buying Banter! Learn More Here: YouTube: https://www.youtube.com/@BusinessBuyingBanter Deb's Website: https://www.debcurtis.com/ Richard's Websit ...
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Let's Chat is a show about Business Brokerage hosted by Jim Parker, Business Broker. Join us as he interviews the best business professionals in the business brokerage industry. Guests include fellow brokers - sales agents and buyers agents - as well as CPA's, Attorneys, people who have sold their businesses and those who have bought businsses. We dig deep and look at what it really takes to buy and sell businesses. If you are a business owner - from Main Street to Wall Street to the Family ...
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Careering into Motherhood

Careering into Motherhood

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Why do so many of us go careering into motherhood, unaware of just how hard it is to have a meaningful career as well as family commitments? And why don’t men struggle with their careers in the same way? We talk about the rise of flexible jobs and work anywhere policies, executive burnout and the pressure to be “always on,” Government claims that 75% of mothers are in work, and yet there's being in work and there's having a career. If you’ve had a career break, been on maternity leave, want ...
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In our latest episode, our expert panel dives deep into the unique challenges facing today's Chief Marketing Officers. We ask whether the deck is stacked against CMOs and offer practical strategies for marketing leaders to tip the odds in their favour. Listeners will gain valuable insights into effectively communicating marketing's value to the boa…
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📞 For Your FREE Consultation with Rob, simply fill out the form and directly book your strategy session in his calendar here: https://robtetrault.com/speak-to-rob/ 👉 Register to our FREE Retirement Planning Masterclass - https://bit.ly/2THZzNj 📩 Sign up to receive the Tetrault Wealth Newsletter that covers important investing topics, latest market …
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Introduction to Plain English Finance: Who is Tre Bynoe? In the inaugural episode of the Plain English Finance Podcast, host Tre Bynoe CFP CIM introduces himself and outlines the purpose of the show. Tre shares his background, discussing his upbringing in the UK, experiences in foster care, and move to Canada. He explains how these experiences shap…
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In this episode of Better Marketing, Marketing Magic in Minutes, we're diving deep into the nitty-gritty of using AI in marketing, and trust me, it's a big deal. We're all about unlocking the magic of AI, but let’s be real, just because we can whip up some slick content with a click doesn’t mean we should throw ethics out the window. I’m passionate…
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If you’re getting started at a private equity firm in business development, this one's for you. Inspired by Dan’s viral LinkedIn post, you’ll get tried-and-true steps for crushing your first 90-days on the job: how to build your banker pipeline, optimize your time on the road and actually measure your success. Whether you’re the first sourcing hire…
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In this episode of Better Marketing, Marketing Magic in Minutes, we dive deep into the LinkedIn jungle with the one-and-only Pam Case, our go-to gal for LinkedIn savvy. Pam lays out six killer strategies to snag your dream clients right off the platform. Whether you’re a total newbie or a seasoned pro, we promise you can snag at least one golden nu…
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In our upcoming episode coming on Tuesday 20th May, our expert panel dives deep into the unique challenges facing today's Chief Marketing Officers. We ask whether the deck is stacked against CMOs and offer practical strategies for marketing leaders to tip the odds in their favour. The full episode will give listeners valuable insights into effectiv…
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In this episode of Better Marketing, Marketing Magic in Minutes, I explain the essential balance between maintaining that human touch in your marketing while riding the AI wave. With automation on the rise, it’s tempting to let AI take the wheel, but hold up—that warmth and empathy? They're totally irreplaceable. I'll describe how AI can speed up y…
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In this episode of Better Marketing, Marketing Magic in Minutes, I help flip the script on how you see AI, not as some robot overlord, but as your personal marketing assistant, ready to help you brainstorm and smooth out those rough drafts. Who hasn’t stared blankly at a screen wondering where to start? We’re discussing how AI can zap away that ove…
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Is your Private Equity firm invisible? You might be missing 80% of the deals you should see. Today, discover why traditional PE outreach isn't enough and how strategic marketing is now essential for competitive deal flow as Joanne Verkuilen, Founder and Managing Partner at MiddleM Creative, reveals the playbook. Private equity faces intense competi…
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In this episode of Better Marketing, Marketing Magic in Minutes, I dive into how AI can seriously enhance customer engagement, making interactions smarter, faster, and more meaningful. Whether you're entirely new to AI or just looking to sprinkle in some tech magic, we have the lowdown on practical tips to kickstart your journey. Think personalised…
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In this episode, Paul, Joey, and Ramy Sedra discuss the challenges and opportunities within the ready-mix concrete industry. They examine the significant knowledge drain occurring as experienced workers retire and highlight the importance of digital transformation. The conversation also focuses on how new generations bring fresh perspectives to the…
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In the Add 10 Gallons Concrete Podcast episode, Joey and Paul reconnect and share updates on their recent life events. Joey talks about his adventurous trip to Hawaii, where he hunted turkey. They then delve into the controversy surrounding the Tennessee Volunteers quarterback, Nico, and discuss the implications of NIL (Name, Image, Likeness) deals…
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In this Marketing Magic in Minutes episode, I’m unpacking how AI is shaking things up—from analysing data and predicting trends to automating the stuff you don’t have time for. Think of AI as your always-on marketing sidekick. But here’s the catch: it only works if you’ve got a smart strategy. I’ll walk you through setting clear goals, choosing the…
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Liana Buchanan has been a tireless advocate for children and young people. Appointed Principal Commissioner for the Commission for Children and Young People in Victoria in 2016, Liana was responsible for key initiatives like the Reportable Conduct Scheme and Child Safe Standards. In March 2025 she was appointed Deputy Commissioner of the Independen…
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Tune in for a sneak peek at the latest edition of Catalyst magazine, a deep dive into marketing's professionalism problem and more... In our latest episode, join host Ben Walker as he delves into crucial research on professional standards in marketing. He's joined by Morag Cuddeford-Jones, editor of Catalyst, alongside roundtable participants Hayle…
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Connecting with your customers has never been more important—and that’s exactly what we’re diving into in this episode of Marketing Magic in Minutes. The brilliant Richard Singleton joins me from whY-us? Digital Marketing to explore the power of real, authentic digital conversations. We’re talking about more than just posting—this is about creating…
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How do top PE firms consistently win deals before they even hit the market? Today’s episode of Deal Sourcery pulls back the curtain with Justin Smith, Managing Director of Business Development at Agellus Capital. Justin reveals the playbook behind one of the most sophisticated intermediary-first sourcing functions in the middle market. Matt and Dan…
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In this episode of the Add 10 Gallons Concrete Podcast, Joey interviews Jennifer Manatt, assistant program director for the Concrete Industry Management Program at South Dakota State University. They discuss Jennifer's background and the growth of the CIM program, emphasizing the need to market the concrete industry to attract new talent. Jennifer …
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Ready to level up your marketing game? In this episode of Marketing Magic in Minutes, I’ll discuss the art of connecting with your audience—really connecting—by speaking their language and tapping into what actually matters to them. It’s not just about buzzwords; it’s about aligning your message with your audience’s values and needs. Whether you’re…
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In this episode of Marketing Magic in Minutes, I’m diving into the seven core fundamentals that’ll help your brand truly shine. Branding isn’t just about a logo—it’s the heartbeat of your business. Whether you're rebranding or starting from scratch, I’m sharing practical insights—from knowing your market to tapping into the psychology of color—all …
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In this episode of the Add 10 Gallons Concrete Podcast, hosts Paul and Joey welcome guests Brent Pommerening and Patrick Dunbar, who share their extensive backgrounds in the concrete industry. They discuss the evolution of the fly ash business, the challenges faced in the ready-mix supply chain, and the innovative solutions they are developing to e…
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In this episode of Better Marketing, Marketing Magic in Minutes, I explain how some brands stand out effortlessly while others struggle to get noticed. In this episode, I’m breaking down the power of marketing communications—the secret sauce that makes your message hit the right people in the right way. It’s not just about what you say but how and …
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The Client Incident Management System (CIMS) is the program that investigates reports of incidents made against carers who may have mistreated children in their care. There are reports made against kinship carers, but this does not happen very often. Over the years, KCV has witnessed some serious breaches of carers' rights, particularly when a repo…
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In this episode of Better Marketing, Marketing Magic in Minutes, I explain why digital marketing isn’t just a buzzword—it’s a lifeline for small businesses looking to thrive in today’s fast-paced world. In this episode, I’m tackling the big question: How can you make digital marketing work for you without feeling overwhelmed? It starts with underst…
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Is your compensation in line with your peers in private equity business development? Are you unsure of what the market standard is for base, bonus, and carry? Today we break down the highly anticipated 2024 Business Development Compensation Survey, offering crucial insights into current compensation trends, bonus structures, and the factors that tr…
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This episode explores the history of concrete, tracing its origins from ancient civilizations to modern times. Paul Ramsburg discusses key archaeological findings, such as the oldest known concrete at Göbekli Tepe, and innovations by cultures like the Romans and Mesoamericans. The dialogue emphasizes the accidental discoveries that shaped concrete …
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In this episode of Better Marketing, I’m diving into the transformative power of AI in small business marketing. As one of the world’s first CIM-certified AI marketing specialists, I want to demystify AI and show you how it can enhance your marketing efforts without replacing human creativity. AI isn’t about taking over—it’s about working smarter. …
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Tune in to the CIM Marketing Podcast this World Book Day for an exclusive insider’s look at writing and publishing a best-selling marketing book. Host Ben Walker speaks with renowned marketing authors, PR Smith, and Bob Sheard, to take a look at the journey from initial concept to authoring a finished manuscript. Tune in to discover their insights …
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In this episode, Clyde Calhoun from Root Idea AI discusses the transformative potential of artificial intelligence (AI) in business, particularly within the concrete construction industry. He highlights the importance of change management, employee engagement, and data readiness for the successful implementation of AI. Clyde shares insights on vari…
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In this episode of Better Marketing, Marketing Magic in Minutes, I’m exploring the foundations of an effective marketing strategy. Having a clear plan is essential for growing your business. I’ll walk you through the key elements of a strong strategy, including defining your ideal customer, clarifying your message, and selecting the proper marketin…
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After years of running my own businesses and helping other business owners grow and scale their brands, I've learned that marketing doesn't need to be overcomplicated. Whether you're just starting out or ready to take your business to the next level, I'm here to share the magic that will make your marketing shine. On this podcast, you'll get quick,…
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📞 For Your FREE Consultation with Rob, simply fill out the form and directly book your strategy session in his calendar here: https://robtetrault.com/speak-to-rob/ 👉 Register to our FREE Retirement Planning Masterclass - https://bit.ly/2THZzNj 📩 Sign up to receive the Tetrault Wealth Newsletter that covers important investing topics, latest market …
  continue reading
 
Frustrated that your company hasn't gotten noticed by the buyers that should be approaching you? Every business owner is being told to sell, but what happens when you have limited options, no network and no time? Now, get ready for your business to be on the global stage. OffDeal's Founder and CEO, Ori Eldarov, unveils a revolutionary approach to s…
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In this episode of the Add 10 Gallons Concrete podcast, Billy Ripple discusses the current state of the concrete industry at the World of Concrete 2025. He shares insights into the optimism surrounding the industry, the evolution of Command Alkon's technology, and the importance of integrity in business relationships. Ripple also explores the impac…
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In this episode of the Add 10 Gallons Concrete Podcast, host Paul and co-host Sarah McGuire welcome special guest Ron Macken, who discusses his journey from a non-construction background to becoming a prominent figure in the concrete industry. The conversation delves into the challenges of working with concrete, covers innovative techniques such as…
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Is your inbox flooded with generic PE outreach? Learn how to cut through the noise and connect with the right investors, as Raj Singh, AI founder and investor of Go Moment, Revinate and PEF Community fame, reveals his insider secrets to navigating the PE landscape and building authentic relationships that drive deals. Raj shares his firsthand exper…
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In this episode of the Add 10 Gallons Concrete podcast, Paul interviews three Texas State University students—Claire Puckett, Cole Thomas, and Ava Davies. They share their unique experiences in sports broadcasting and the Construction Industry Management (CIM) program. The conversation delves into their high school backgrounds, internships, and the…
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AI is transforming marketing, streamlining tasks, and unlocking creativity. In Episode 103 of our podcast, IBM’s Emma Flinter and Jay Trestain discuss how AI can save time and money while shaping the future of marketing. Plus, find out why young marketers are driving AI adoption. This podcast will: • Show how AI can eliminate mundane tasks and save…
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In this episode of the Add 10 Gallons Concrete Podcast, Lee Thrasher from CTS discusses the importance of trade shows such as World of Concrete, the value of networking, and the optimism surrounding the concrete industry. The conversation highlights health and wellness initiatives, emphasizes the significance of achieving daily step goals, and expl…
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In this episode of the Add 10 Gallons Concrete podcast, Joey and Paul discuss the World of Concrete 2025. They emphasize the importance of wearing suitable footwear for long periods of walking. The hosts share personal stories about their shoe-fitting experiences and highlight that comfort is essential while navigating a concrete environment. The c…
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Discover the story of how Campminder's CEO, Dan Konigsberg, built a wildly successful, values-driven company culture, attracting both top talent and ideal investors. Learn how to move beyond generic outreach and create a magnetic force that draws the right partners to you. Dan shares his journey, revealing the crucial role of authentic core values …
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In this episode of the Add 10 Gallons Concrete Podcast, Joey and Paul reconnect after a long break. They discuss their experiences in college football, a recent trip to a copper mine, holiday family updates, and upcoming events in the construction industry. The hosts reflect on the challenges of being fans of their respective college teams, share i…
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Evidence indicates that physical punishment can lead to increased anxiety or depression in adulthood, and the likelihood of people engaging in violence in later life. There are alternative effective discipline practices that don't involve physical punishment. These evidence-based practices can help increase children's understanding of why they are …
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Lane Rankin, Founder of Illuminate Education, joins us to share his incredible journey from educator to EdTech entrepreneur. Along the way, he reveals the secrets to engaging founders, the importance of genuine human connection in private equity, and his vision for a more supportive future for the industry. If you’ve ever found yourself becoming fr…
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This podcast will: • Explore the factors that foster trust with your customers • Show why brands use Christmas to gain trust throughout the year • Reveal the trade secrets of building brand loyalty in your company Featuring Alicia Skubick, chief customer officer, Trustpilot.By CIM | The Chartered Institute of Marketing
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Welcome back! This podcast explores the dynamic challenges and opportunities that mothers face in their careers and personal lives during midlife. We dive into strategies for maintaining vibrancy, energy, and making a stand in both professional and personal spheres, ensuring that midlife can be viewed as a new chapter of pleasure and personal power…
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In this episode of Deal Sourcery, Matt and Dan explore one of the biggest challenges faced by private equity firms: creating a predictable, repeatable, and scalable deal sourcing strategy. Together, they dive deep into the cyclical nature of deal flow and discuss actionable solutions for firms to establish more consistent deal pipelines. The conver…
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Welcome back to another episode! Learn the key steps to successfully change your career with Career Change Coach, Dana Stevens. If you're feeling stuck and not sure where to start, this podcast will help you identify the mistakes you're making and what you can do instead to make sure you find a career that really works for the next chapter of your …
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