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Chris Schaeffer Podcasts

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Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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Crimes of the Times

L.A. Times Studios

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L.A. Times reporter Christopher Goffard of “Dirty John” is back with another riveting podcast from L.A. Times Studios. In “Crimes of the Times,” Goffard goes deep behind the scenes of a new story each week, cutting through common myths and misconceptions to uncover what really happened in the most compelling cases from L.A. and beyond.
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Launched in 2013, Wes Schaeffer, The Sales Whisperer®, gives sales, marketing, success, and BJJ advice to help professional salespeople, sales managers, business owners, and entrepreneurs sell more, faster, at higher margins, with less stress, more predictably, while having more fun doing it. As of September 2025, it was rebranded and launched as The BJJ and Biz Podcast here on Spotify.
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“Under The Hood” desire is to create a safe space where C-Level professionals share their journey whilst discussing techniques and answers to some of the most difficult and challenging questions a leader can face in their professional and personal journey.
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show series
 
This week Chris Schaeffer gives simple steps for building a Google Ads campaign that will deliver reliable traffic with minimal effort. This method is great for those that are trying Google Ads for the first time and want to minimize wasting money in the PPC marketing. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - http://…
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On the summer solstice in 1990, a UCLA student with an interest in the occult was stabbed to death in a railway tunnel in the San Fernando Valley. Rumors of ritual violence swirled in the era of the so-called Satanic Panic. Police investigating the murder of Ronald Baker found his killers knew him well. One of them had even carried his casket.…
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This week Chris Schaeffer answers a question about how to structure your Google Ads campaigns. And Joey Bidner jumps in to discuss the role of Microsoft Ads for advertisers looking to diversify their PPC traffic. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - http://www.chrisschaeffer.com Joey Bidner - https://joeybidner.c…
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Sponsor: HOME TITLE LOCK! Go to http://hometitlelock.com/viva and use promo code VIVA to get a FREE title history report so you can find out if you’re already a victim AND 14 days of protection for FREE! And make sure to check out the Million Dollar TripleLock protection details when you get there! Exclusions apply. For details visit https://hometi…
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When 21-year old college dropout Christopher Boyce got a job as a clerk at the TRW Defense and Space Systems complex in Redondo Beach, he was given access to some of the country’s biggest government secrets. And under a Robin Hood-like ethos, he and his childhood pal Andrew Daulton Lee began sharing those secrets with the Soviet Union. Their story …
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In this thought-provoking episode, Tina Greenbaum sits down with Mark Schaeffer, financial planner, author, and advocate for emotionally intelligent leadership to explore how kindness, self-awareness, and time wealth can transform both our personal and professional lives. Mark shares how his family background shaped his values and leadership philos…
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This week Chris Schaeffer discusses how to get phone calls from Google Ads search campaigns. There are three methods that are the most direct way to get calls, but each method comes with some major advantages and drawbacks. Learn the truth about how to get phone calls in this focused, dedicated episode. Try Opteo for free for 28 days - https://opte…
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This week Chris Schaeffer answers questions about google ads from podcast subscribers. The questions cover important topics like how to improve Google shopping campaigns, how to keep track of your changes in google ads, and why Max AI is not as great as people think it is. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - htt…
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James Sexton endures weeks of solitary confinement in federal prison, as prosecutors finally gear up to take Lee Baca to trial. Baca’s lawyers claim he has Alzheimer’s Disease. It’s late 2016, and the recent presidential race has made the FBI unpopular in liberal Los Angeles. Sexton testifies for the government and is released early, a humbled man,…
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In this deeply personal conversation, Ted Collins reflects on how perfectionism, generational expectations, and early success shaped his identity and how recovery helped him embrace authenticity and balance. Growing up with high-achieving parents, Ted felt constant pressure to excel, but over time, he discovered that true leadership is built on con…
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This week Chris Schaeffer discusses how to improve quality score in Google Ads search campaigns. Plus 9 things that do not improve quality score but many people still think makes a difference. Also Chris answers a question from a listener about display campaigns and demand gen campaigns. Let's talk about that! Try Opteo for free for 28 days - https…
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Learn the best advice I can give to someone managing a Google Ads campaign. Management is all about setting a goal based on the Phase that you are in. And then managing for that goal! It is really that simple. Check out this week's episode to learn about some example goals you can set to help you manage your account. Try Opteo for free for 28 days …
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In this episode, we sit down with Janelle Gorman, a dynamic Chief Financial Officer (CFO) and strategic business leader with extensive experience in guiding organizations through growth and transformation. With a background spanning finance, operations, and leadership, Janelle shares her journey and the lessons she’s learned leading high-performing…
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