The founders of Chartable discuss all things podcasting, interview podcasters and dish the best advice on how to market and grow your podcast.
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Chartable Podcasts
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? As ...
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Daily tech news, covering startups, tech, programming, and more.
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The podcast industry is booming, but what does it take to succeed in this ever-changing landscape? Join us as we dive into the business side of podcasting, exploring the latest trends, challenges, and opportunities. From directory consolidation to show monetization, we'll cover everything you need to know to navigate the podcasting world. We'll also chat with industry experts and successful podcasters to get their insights and advice. Whether you're a seasoned podcaster or just starting out, ...
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Chartable Officially Closes, WPP Ad Growth Forecast, & More
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Today in the business of podcasting: Chartable formally shuts down, WPP raises their forecast for ad growth this year, and Tink Media publishes their annual Audio Delicacies list. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.β¦
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Podcasting's Creator Churn Problem, Netflix is Making Deals, & More
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Today in the business of podcasting: podcasting's creator churn problem (and how to fix it), Oxford Road has had a couple studies this week, Netflix has been making deals, and Signal Hill Insights looks back at the year in research. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here tβ¦
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Audio's UK ROI Moment, Netflix Licenses Barstool Sports Pods, & More
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Today in the business of podcasting: Netflix signs several Barstool Sports video podcasts, graphs showing why YouTube is at the top of the media watch-time pile, and a look back at audio data for the UK in 2025. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to todaβ¦
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Podcasting has a creator churn problem that needs fixing. Written and narrated by Tom Webster Edited by Bryan Barletta and Gavin Gaddis Audio editing by Gavin Gaddis Find the full article here on Sounds Profitable.By Bryan Barletta
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The Year's Top Podcasting Data Trends, Audio Joins UK Creative Council, & More
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5:39
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Today in the business of podcasting: three big trends in podcasting data from this year, YouTube targets TV advertisers, Oxford Road and Podscribe find YouTube podcasts can be up to 25% worse at conversion than audio podcast ads, and podcasts formally get a seat on the UK Creative Industries Council. Find links to every article covered by heading tβ¦
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Indie Agencies on Audio, Podcasting's Liquid Content Era, & More
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Today in the business of podcasting: 2026 ad spend expectations, indies growing as a power in audio spend, and podcasting's new liquid content phase. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.β¦
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"OG" Podcasts Dominate Ad Performance, iHeart π Netflix, & More
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Today in the business of podcasting: Oxford Road has a new ORBIT report about "OG" podcasts, new details surface about a reported upcoming iHeartPodcasts and Netflix deal, and why companies want "Storytellers" more and more these days. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking herβ¦
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Podcasting's Creator Gap, Spotify Wrapped for Advertisers, & More
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Today in the business of podcasting: findings from The Creators 2025, why Blue Wire Podcasts has focused athletes, Chartable has finally shut down, and Spotify Wrapped for Advertisers is here. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.β¦
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TikTok Launches Video Podcast, Digital Audio's Brand Lift in Ireland, & More
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Today in the business of podcasting: coverage of The Creators 2025, TikTok launches a video podcast tonight, and AudioXi looks at digital audio ad performance in a recent campaign. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.β¦
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New Podcast Creator Research, YouTube Enhances A/B Testing, & More
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Today in the business of podcasting: Sounds Profitable publishes The Creators study, Spotify Wrapped for Advertisers is here, why Blue Wire Podcasts favors athletes over influencer hosts, A/B testing for video titles has launched on YouTube, and The Washington Post is demoing an AI tool to generate "personal podcasts" recapping news. Find links to β¦
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