Best Adobe Community Experts Podcasts (2025)

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50: How to Teach AI to Speak Your Brand Voice 30:22

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3d ago30:22

30:22

Send us a text Your marketing team is probably already using AI. The real question is: are you getting content that truly sounds like your brand? In this episode of Practical Rebels, Logan and Veronique unpack how to train AI the right way. From giving better prompts to refining outputs in rounds, they share how to turn AI into a creative partner i…

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49: Stop Branding for Yourself. Start Branding for Impact. 23:15

18d ago23:15

23:15

Send us a text What do a lot of brands get wrong? They build for themselves, not for their audience. In this week’s episode, we’re talking about why your personal preferences shouldn’t lead the branding process, and how real audience research can completely change the game. We break down: ✅ How to identify your actual audience ✅ What goes into a st…

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48: Rethinking Email → How Smart Brands Are Building Loyalty, Not Just Sales 23:25

1M ago23:25

23:25

Send us a text Email marketing doesn’t have to feel like automation overload. In this episode of Practical Rebels, Gavin Hewitson, founder of In-box, shares why the future of email is all about genuine connection. We explore the difference between sales-driven emails and plain-text messages that feel like they’re coming directly from a founder. Gav…

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276: Scaling Wireless World to Regional Domination | Vince Lubben’s Midwest Empire 50:46

2M ago50:46

50:46

Vince Lubben is the Co-Owner of Wireless World. Vince began working in the wireless sector as a sales executive for CommNet Cellular, when the cell phone industry was young. He saw an opportunity to start his own business and opened his first store in Vermillion, South Dakota in 1999. Today, there are 54 Wireless World outlets and the company has 3…

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47: Google AI Overviews vs. AI Mode → What These New Search Features Mean for You 14:23

3M ago14:23

14:23

Send us a text Google is evolving fast, and your content strategy needs to keep up. In Episode 47 of Practical Rebels, Logan and Ramsey discuss the two AI-powered search features every marketer and business owner needs to understand. 🔍 Google AI Overviews: Quick answers at the top of search results 💬 Google AI Mode: An immersive, ChatGPT-like exper…

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46: Instagram + Google → The All-New SEO Duo for 2025 17:43

3M ago17:43

17:43

Send us a text Big update: Google is now indexing Instagram posts from professional and creator accounts. That means your Reels, photos, and carousels can show up in Google Search results. In the first episode of our new format on Practical Rebels, Logan and Ramsey break down what this means, why it matters, and what you should be doing about it. ✅…

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275: From the Battlefield to the CBD Boardroom: Craig Henderson of Extract Labs 1:12:40

3M ago1:12:40

1:12:40

Craig Henderson is the CEO of Extract Labs, a Boulder, Colorado-based full-service hemp extraction laboratory offering a proprietary line of boutique CBD-infused products. Craig started the company in his garage in 2016. This Episode is Sponsored By: Jon Ostenson, Founder of FranBridge Consulting and Top 1% US Franchise Consultant is here to help y…

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45: Leveraging The Power of Social Listening with Ivy Thomas-Everitt 40:18

3M ago40:18

40:18

Send us a text Why do some brands build loyal online communities while others struggle? The secret could be as simple as listening. 👂 On this episode of Practical Rebels, we were joined by @ivyeveritt. She is a social media strategist and 10-year industry veteran. During our conversation, she explained how social listening–especially paying attenti…

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44: Marketing & Minerals: How BEAM Minerals Dominates Digitally with Miranda Alvarez 51:17

4M ago51:17

51:17

Send us a text Discover how a higher education leader teamed up with a mineral supplement company to create authentic, compelling marketing. Miranda Alvarez @creative.momster, Creative Director @beamminerals and @beamminerals.pets, shares her journey from diverse backgrounds to building a successful brand through storytelling rooted in truth and pu…

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43 : The SNAP Soccer Story with John Guidroz 47:17

4M ago47:17

47:17

Send us a text Great business ideas are often born from personal frustration. @snapsoccerofficial is a great example of that. Founder John Guidroz started it after facing chaos at youth soccer tournaments—unorganized fields, missing refs. What began as a side project turned into a company managing 50+ events annually, with a dedicated team and regi…

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274: The Cable Cowboy Who Went from Broke to Broadband 🤠 | Terry Koosed of Bel Air Internet 2:16:14

4M ago2:16:14

2:16:14

Terry Koosed is the Founder of Bel Air Internet, a Los Angeles based Internet Service Provider, and a leading authority on successful entrepreneurship. He has founded and successfully run seven companies in the high-tech industry during the past 40 years, sometimes concurrently, and is what some would call, a serial entrepreneur. Listen to Part II,…

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42: Reimagining How Workers Access Their Money with Tal Clark of Instant Financial 44:09

5M ago44:09

44:09

Send us a text Imagine getting paid every day you work instead of every two weeks. That's the idea behind @instant_financial. CEO Tal Clark joined the Practical Rebels podcast to share how this approach is transforming financial wellness for hourly workers across America, helping them avoid risky borrowing and payday loans. From its start in 2017 t…

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41: The Science Behind Email Marketing with Gavin Hewitson 39:31

5M ago39:31

39:31

Send us a text Unlock the hidden power of email marketing! Gavin Hewitson is the founder of In-box, an email and SMS marketing agency based in New Zealand. (That’s right. Practical Rebels is officially a global podcast!) Our team collaborates with Gavin on a regular basis to help take our clients’ email strategies and execution to the next level. “…

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40: Marketing with Heart ❤️ in Hospitality with Jessie Radcliffe of Perdido Beach Resort 50:28

6M ago50:28

50:28

Send us a text What happens when a former yoga instructor turns into a hospitality powerhouse? Jessie Radcliffe is the CMO of @perdidobeachresort. Like many people in the hospitality industry, she started her professional journey as a server, slowly working her way through the ranks, eventually finding her home in marketing. For Jessie, “If it’s he…

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273: Publishing to EdTech: The Unlikely Road to Evolution Labs with Founder Peter Kraft 1:26:53

6M ago1:26:53

1:26:53

Peter Kraft is the Founder and President of Evolution Labs. Prior to founding Evolution Labs, Kraft was instrumental in forming and re-envisioning two educational software companies that led the industry in recruitment, enrollment and retention of college students. He co-founded GoalQuest in 2000 and served as its CEO until 2007 when he spearheaded…

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39: Art in Residence: Building Pensacola's Creative Future w/ Daniela de Castro 34:55

6M ago34:55

34:55

Send us a text Friend of the show and two-time guest, Daniela de Castro joins us on this 39th episode of Practical Rebels! Daniela returned with news of her newest venture, an artist residency program with the @cityofpensacola. The first of its kind, Daniela and @pensacolamayor D.C. Reeves are working together to transform urban spaces through thou…

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38: From Beer Gardens to Burrows: Building Authentic Spaces in Pensacola 54:01

7M ago54:01

54:01

Send us a text What happens when you blend craft, community, and Belgian traditions? 🇧🇪 @brettschweigert and @bethschweigert didn’t just start another brewery when they opened the doors to @oddcolonybrewing in 2019 on Palafox Street. They built a safe haven for beer lovers, a place both old and new friends could gather for storytelling and a commun…

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37: The Hatchery: HatchMark Studio's First Internship Program (Bonus Episode) 16:42

7M ago16:42

16:42

Send us a text Here, have a bonus episode! 🙌 In this unscheduled and totally organic episode of Practical Rebels, Ramsey and Joe talk about The Hatchery. This is HatchMark Studio's first-ever internship program, offering students real-world agency experience and one local business a chance to receive an agency-quality brand at a fraction of the cos…

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272: From Selling Phones Out of a Van to Leading a 9-Figure Empire | Brett Beveridge of T-ROC 1:13:10

7M ago1:13:10

1:13:10

Brett Beveridge is the President of The Revenue Optimization Companies. Brett is an entrepreneurial, results-driven executive with over 20 years of experience and success in the wireless and technology industries. He has hands-on success in start-ups, profit turnarounds, mergers and acquisitions, IPOs and fundraising and is the driving force behind…

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36: Reignite Your Social Media: 10 Simple Steps to Get Back on Track 29:37

7M ago29:37

29:37

Send us a text Simple steps to get your business’ social media profile reignited 🔥 We know that social media can feel like a mountain to climb for small business owners. A lot of times, when you ask the experts for help, it can feel overwhelming and like it’s going to take forever and a day to accomplish step one. That’s why we wanted to focus on s…

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35: Zero-click Marketing: Mastering Content Marketing in a Post-click Landscape 29:49

8M ago29:49

29:49

Send us a text Zero click marketing is here to stay 🙅 Content marketing like blogging used to be a straightforward game. As long as you were making great, SEO-optimized content, you would be rewarded with clicks and waves of traffic to your website. Since the rollout of Google’s AI Overview, people haven’t been clicking. In fact, more than half of …

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34: How to Launch a Marketing Campaign 39:00

8M ago39:00

39:00

Send us a text Do you know how to launch a marketing campaign? On this latest episode of Practical Rebels, Logan and Ramsey teamed up to give you an easy-to-follow guide so that you can get your next marketing campaign launched and soaring toward success. The boys went over a 10-step list that covers everything from identifying your key objectives …

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271: How to Breathe Life into a Business... Dr. Dan Cohen of Breathe Right Strips 55:39

9M ago55:39

55:39

Dr. Dan Cohen is the former Chairman of CNS, Incorporated. Dr. Cohen was the driving force behind the meteoric rise of Breathe Right nasal strips, acquiring the rights to manufacture and sell the product for the medical equipment company he founded in 1982. In 2006, GlaxoSmithKline acquired CNS, including its Breathe Right nasal strips and FiberCho…

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33: Tips to Kickstart your Creative Career: The College Edition 33:24

9M ago33:24

33:24

Send us a text Hey students and young professionals, this podcast is for you! We're fresh off College Night, and so excited about the talent we saw spend the evening networking with marketing professionals. In this episode, we’re diving into the power of networking, internships, and a strong online presence to help young creatives break into the in…

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32: Creating Beauty and Spreading Kindness w/ Samantha Breedlove of Rusted Arrow Mercantile 55:54

9M ago55:54

55:54

Send us a text In this episode, we’re excited to feature Samantha Breedlove, the visionary behind Rusted Arrow Mercantile. ✨ Samantha shares her journey from Chicago to Pensacola, where she turned her dream of owning a retail shop into reality. Building a brand in a close-knit community posed unique challenges, but Samantha’s dedication to authenti…

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31: Level Up Your Social Game: Social Media Trends 2025 52:14

10M ago52:14

52:14

Send us a text ️ Social Media Trends 2025 This episode dives deep into the trends shaking up the social media world! From the short-form video explosion to the AI revolution, we're breaking down how to thrive in this ever-changing landscape. Short-form is king: Capture attention with dynamic, bite-sized content that hooks viewers instantly. Quality…

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270: Once Again, the Return of the Non-Food Franchise King: Jon Ostenson of Franbridge Consulting 59:52

10M ago59:52

59:52

Jon Ostenson is the Founder of FranBridge Consulting. Jon is a top 1% Franchise Consultant in the US, and frequent contributor on franchising across a variety of outlets and publications. Jon is a multi-brand franchisee himself, and along with his business partners, he has great operators leading these ventures. As a result, he is able to commit ov…

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30: SEO Best Practices: How to Get Your Search Game on Lock in 2025 41:32

11M ago41:32

41:32

Send us a text What SEO best practices are you implementing in 2025? Creating SEO content is a great way to drive organic traffic to your website. That being said, SEO is not a set it and forget it game. Google’s algorithms are always changing, meaning you’re constantly dealing with a moving target. To make matters more challenging, the “best pract…

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269: Blowing Minds with Carey Smith: The Big Ass Fans Story! 🫏... 1:12:04

11M ago1:12:04

1:12:04

Carey Smith founded Big Ass Fans in 1999 and served as its Chief Big Ass until the company's sale in 2017. Under his guidance, Big Ass Fans grew an average of 30% a year, with offices across the globe. It made the Inc. 5000 list of fastest-growing private companies 11 consecutive years — a feat achieved by only 34 others — and expanded from industr…

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29: Empowering the Next Generation of Pilots with Chris Tonn from Rocket Drones 59:16

11M ago59:16

59:16

Send us a text From the most affluent area of Dallas, Texas to the most beautiful beaches in the world, Chris Tonn’s rise to Pensacola’s drone guru is a story you want to hear! Owner of @pelicandrones and co-founder of @rocketdronesracing, Chris Tonn’s life is lived in the clouds. Chris jumped on the Practical Rebels podcast with us to discuss how …

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28: Blossoming a Business: Chloe Sexton’s Journey from Garage to Wedding Venue Pioneer 53:34

12M ago53:34

53:34

Send us a text From humble beginnings to a full-service powerhouse, Chloe Sexton's Supposey is a testament to resilience and creativity. Alongside her husband, Nick, Chloe navigated the challenges of a growing business, weathering storms like COVID-19 and natural disasters. Their unwavering determination led to the creation of one of the most celeb…

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Mentoring in Motion with Emonee LaRussa 30:36

12M ago30:36

30:36

Teresa Au chats with motion graphics designer and director Emonee LaRussa, known for her inventive lyric videos for artists like Megan Thee Stallion, Kanye West, and Lil Nas X. Emonee shares her experience as a woman of color in the digital arts, and why it’s so important to her to share her expertise, resources, and connections. Plus, Teresa finds…

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27: Pam and Carlos Garcia: Building a Legacy Around Love and Leadership 1:00:24

12M ago1:00:24

1:00:24

Send us a text Pam and Carlos Garcia: Building a Legacy Around Love and Leadership. Their journey from teenage sweethearts to successful entrepreneurs is a testament to the power of perseverance and family. Learn how they've built a thriving business while raising six kids, fostering a strong team culture, and making a positive impact on their comm…

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Living Life Colorfully with Jason Naylor (Live at MAX) 24:32

12M ago24:32

24:32

Teresa Au chats with artist and creative director Jason Naylor live at Adobe MAX 2024. They talk about the power of yes, betting on yourself, and what it means to open your heart. Plus Jason shares the personal messages behind his extremely colorful murals, how he found his style, and why he doesn’t seek out inspiration. What you’ll hear in this ep…

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268: Manufacturing Shutters & Company Culture | 🪟 Rick Skidmore of Timberlane Inc. 1:06:53

1y ago1:06:53

1:06:53

Rick Skidmore is the Founder and CEO at Timberlane, Inc. Having been born an entrepreneur, it should have been clear early on that despite considerable success in the insurance and investment industry, Rick's future was outside the traditional career path. Rick founded his current company, Timberlane Inc., in 1995, based on a passion and a gaping n…

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26: Navigating the Branding Journey: How to Choose the Right Agency 31:01

1y ago31:01

31:01

Send us a text Do you know how to choose a branding agency? The branding process is often a long road. It’s not as easy as just changing out some colors and tweaking a logo. It’s a deep dive into the inner workings of your company. Peeling back the curtain to see what it is that actually makes you tick. When it’s done the right way, branding is a l…

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Cracking the Code with Allan Peters 29:36

1y ago29:36

29:36

Teresa Au chats with Allan Peters of Peters Design Company. He’s a brand mark expert, the author of Logos That Last, and the guy who blew up on Instagram Reels reimagining classic logos like Citibank, UPS, and Gatorade. They talk about Allan’s strategic path to launching his own firm, how asking what he wants has led to some of his biggest jobs, an…

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BONUS: Emma Orhun Live from Ottawa Design Club 21:12

1y ago21:12

21:12

Emma Orhun is a creative multi-tool: a content creator, graphic designer and walking science experiment. She has gone from being a software developer and creative technologist at Shopify to full-time freelance designer working with local and international brands. You can find her work on the bottom of Nike SB shoes and all over the internet. Combin…

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Creating the ‘I Was There’ Moment: Inside CodeSignal Beyond 2024 38:57

1y ago38:57

38:57

Brenna Lenoir and Katie Fairbank of CodeSignal join the Solution Seekers Podcast with Paige Buck to discuss the journey of producing CodeSignal Beyond 2024, the company's biggest event yet. Tasked with creating a monumental moment, Brenna and Katie focused on curating an experience that would be remembered—starting with a theater venue inspired by …

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25: Shaking Up The Mobile Service Scene with Dannon Byrd of Tap the Coast 55:59

1y ago55:59

55:59

Send us a text Everyone will remember at least three things from any wedding or event: a really bad speech, the food, and the drinks. Tap the Coast is a mobile beverage service based in our hometown of Pensacola, Florida. Founded by Dannon Byrd, the idea was born out of the perfectly shaken mix of a well-timed Pinterest photo, a noticeable demand i…

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The Evolution of Experiential Marketing 33:33

1y ago33:33

33:33

In this episode… Arleen van Londen, founder of Diamond Street Live, brings over two decades of experience in the world of experiential event production, specializing in brand activations and creating immersive, memorable experiences for B2C audiences. On the Solution Seekers Podcast with Paige Buck, Arleen shares her journey from working in hospi…

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Creating Spaces with Magdiel Lopez 29:14

1y ago29:14

29:14

Teresa Au chats with graphic designer Magdiel Lopez about all the spaces for creativity in his life, from his famous “A Poster A Day” project, to his personal artistic practice, to the buildings and offices that his firm transforms into art-filled, meaningful spaces. They also discuss how immigration shapes your thinking, mental health in the face …

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24: From Lessons in Entrepreneurship to Crafting Pensacola’s Bright Future: A Conversation with Mayor D.C. Reeves 1:02:39

1y ago1:02:39

1:02:39

Send us a text Much of entrepreneurship, leadership, and life is learning, listening, and gaining experiences that guide your path. This week’s guest is a perfect example of someone who’s done just that. We were lucky enough to get an exclusive hour with our (very busy) hometown Mayor, @dcreevesmayor. Our discussion ranged from his beginnings as a …

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267: Powering Innovation: Jim Kalb's Journey with OptiFuse & the Future of Fuses!⚡ 1:25:19

1y ago1:25:19

1:25:19

Jim Kalb is currently the President of OptiFuse, an innovative high-growth manufacturer of power protection components distributed by high-quality select wholesalers throughout the world. OptiFuse has been listed on the Inc. 5000 for the last 5 years, as well as being named as one of Forbe's magazines "25 Best Small Companies" in 2017. This Episode…

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BONUS: Welcoming Rejection with Liz Mosley and Chris Do 24:12

1y ago24:12

24:12

For this bonus episode, host Teresa Au shares a conversation between design superstar and In the Making guest Chris Do and graphic designer Liz Mosley. Liz candidly reveals how Chris’ (very polite!) refusal to appear on her podcast inspired her to take on a personal challenge of gaining 100 professional rejections in six months. The surprising resu…

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23: Working With Your Friends: How Close-knit Teams Can Be Good For Business 50:50

1y ago50:50

50:50

Send us a text They say never work with your friends, but we don’t agree with that. Over the years, HatchMark Studio has developed a reputation of being a team that is…a little close. Maybe too close at times. But what we’ve found is that working closely with friends can have a profound impact on workplace happiness and success. Whether it’s bringi…

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Radical Generosity with Tina Roth Eisenberg 30:13

1y ago30:13

30:13

Teresa Au talks to the legendary founder of Creative Mornings and design blogging pioneer Tina Roth Eisenberg, also known as swissmiss. They explore how Tina’s love of gathering and community both feeds her soul and has led to three thriving design businesses. Tina shares the next big idea from CreativeMornings, the importance of experiments, and w…

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22: Building a Smash Burger Cult Following: MI SU Street Food’s Rise to a Pensacola Foodie Favorite 52:54

1y ago52:54

52:54

Send us a text THE SULTANS OF SMASH ARE ON THE POD 🧡 THEY DON’T NEED AN INTRODUCTION, BUT WE’RE GOING TO GIVE THEM ONE. ALDEN AND HYLENE GARCIA OF @MISU_STREETFOOD JOINED THE PRACTICAL REBELS PODCAST TO TALK ABOUT HOW THEY GOT STARTED IN THE FOOD TRUCK WORLD, LESSONS THEY LEARNED ALONG THE WAY, AND WHERE THEY’RE HEADED NEXT. THAT’S RIGHT! THEY DROP…

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Capturing the Future with Emily Keegin 27:56

1y ago27:56

27:56

Teresa Au checks in with Instagram’s favorite photo director, Emily Keegin, about how photographers are doing these days. They look at how AI is just the latest technical breakthrough in the medium, what people can do that AI can’t, and the best way to think about trends. Plus, Emily shares tips for creators and solopreneurs to find and create grea…

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266: Wheels of Fortune: 🚲 Team USA's Path to Tour de France Victory (Anne Hed of HED Cycling) 1:08:07

1y ago1:08:07

1:08:07

Anne Hed is a lifetime resident of Minnesota. Her history as a business owner began back in the 1980’s, when she raced as a professional triathlete. She completed eight Ironman Triathlons in Hawaii, and met her late husband, Steve, through the sport. He became one of her first sponsors... This Episode is Sponsored By: Jon Ostenson, Founder of FranB…