Welcome to Driving Performance by Adgile Media Group. Fittingly broadcasted live from the back of a literal box truck, we chat with founders and operators across to industry to learn more about their inspiring stories. Join us for an exclusive behind-the-scenes look at what it takes to build a successful business & drive real performance for your brand.
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Adgile Media Group Podcasts
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Driving Performance Season S3E5: Featuring Dennis Katsnelson, VP of Marketing at Ithaca Hummus
47:53
47:53
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47:53On this episode of Driving Performance, we’re joined by Dennis Katsnelson, VP of Marketing at Ithaca Hummus — a fast-growing brand on track to hit $50M in revenue with a lean team of just 18 people. Katsnelson found his passion for marketing at an early age. Growing up in a Belarusian immigrant family, his parents instilled the value of hard work a…
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Driving Performance Season S3E4: Featuring Andrew Maxman, Partner at Imaginary
51:04
51:04
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51:04What does it take to spot the next iconic consumer brand before the rest of the world catches on? Andrew Maxman leads venture and growth equity at Imaginary — the powerhouse VC fund backing today's biggest names in consumer including Glossier, SKIMS, The Row, and Reformation. In this episode, Andrew walks us through his pivot from Goldman Sachs’ bo…
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Driving Performance Season S3E3: Featuring Avery Hairston, VP of Marketing at Ayoh Foods
44:31
44:31
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44:31What’s your favorite condiment? If the answer is mayo, this episode is absolutely for you. Avery Hairston, VP of Marketing at Ayoh Foods, joins Adgile cofounders Max Flannery and Tom Shea to talk about growing up in a marketing family,navigating the startup world and cultivating a network, spending five years at Banza—eventually leaving as Director…
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Driving Performance Season S3E2: Featuring Jeff Lee, Co-Founder and CEO at Dibs Beauty
39:30
39:30
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39:30What do Yale Law, Miss Universe, A-Rod, and a dual-ended mascara have in common? Jeff Lee. In Season 3, Episode 2 of Driving Performance, I hopped in the truck with Jeff Lee, CEO & Co-Founder of DIBS Beauty, to trace one of the wildest, most intentional career arcs I’ve ever seen – and how it all ladders up to building one of beauty’s fastest-growi…
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Driving Performance S3E1: Featuring Lisa Guerrera, Co-Founder and CEO at Experiment Beauty
55:20
55:20
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55:20DRIVING PERFORMANCE S3 IS HERE!!! And to bless us with her presence for Episode 1 is none other than Lisa Guerrera, founder of Experiment Beauty and all-around delight to chat with. And she came equipped with ALL the lessons for her fellow founders. Lisa traces a childhood love of chemistry into a beauty brand built on proof, not hype. The Experime…
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Driving Performance S2E12: Featuring Ben Berman, Co-Founder and CEO at Tomorrow Farms
25:24
25:24
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25:24Our final episode of season 2 of Driving Performance features Ben Berman, the visionary founder and CEO of Tomorrow Farms. 🌱 Ben is dedicated to revolutionizing the food and beverage industry by creating irresistible brands that prioritize people, animals, and the planet. Loved hearing his brand's origin story and what truly drives the Tomorrow Far…
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Driving Performance S2E11: Featuring Luke Schneider, Founder + CEO of Fire Department Coffee
31:45
31:45
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31:45Introducing Luke Schneider, founder of @firedeptcoffee! 🚨☕ As a retired firefighter, paramedic, and US Navy veteran, Luke was inspired by the vital role that coffee plays in helping firefighters stay alert through long shifts. FDC not only provides a growing selection of high-quality coffee but also supports injured first responders. Thank you for …
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Driving Performance S2E10: Featuring Paul Voge, Co-Founder + CEO at Aura Bora
33:43
33:43
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33:43Loved having @paulvoge, co-founder & CEO of Aura Bora, on the pod! 🌿 Their sparkling water made from herbs, fruits, and flowers is known for fun flavors like Cactus Rose, Lavender Cucumber, and Olive Oil Martini. You'll find it at 7000+ retailers, Amazon, and DTC. 🚀 #AuraBora #SparklingRevolutionBy Adgile Media Group
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Driving Performance S2E9: Featuring Aisha Chottani, CEO and Founder of Moment
30:04
30:04
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30:04Introducing Aisha Chottani, CEO and founder of Moment! Moment is loaded with adaptogens and mushroom powders, geared toward reducing stress and clearing brain fog, while leaving the bad stuff out of the equation (no caffeine, added sugar, or artificial flavors). Tune in to hear how Aisha absolutely just gets it right.…
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Driving Performance S2E8: Featuring Matt Parry, CEO of The Good Crisp Company!
21:34
21:34
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21:34Transforming snack time with canister snacks that taste AND feel good. Embrace good taste, good ingredients, and good vibes! Join us for a flavorful journey!By Adgile Media Group
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Driving Performance S2E7: Featuring Natasha Fedor, steering the ship for BelliWelli on the West Coast!
25:42
25:42
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25:42Loved chatting with @natashafedorowczak, who's steering the ship for @belliwellisnacks on the West Coast! 🚗 These gut-friendly, plant-based snack bars cater to IBS warriors 💪 they're gluten-free, dairy-free, low sugar, and certified low-FODMAP. We love BelliWelli!! 🙌 #BelliWelli #GutHealth #IBSAwareness…
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Driving Performance S2E6: Featuring Kendall Dickieson, Founder of Flexible Creative and Head of Social at GRAZA!
32:04
32:04
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32:04Welcome to the pod, @kendallmary! Kendall, AKA @theflexiblefoodie, is a CPG and DTC social media + influencer marketing consultant with 7 years of experience in the space. She helps brands build communities, content that converts, and teaches them how to create true friendships with their ideal customers. Always a blast chatting with Kendall.…
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Driving Performance S2E5: Featuring Brian Folmer, Founder of First Look and Distro Box!
36:03
36:03
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36:03It was so great to have our friend Brian Folmer on the show! Founder of First Look and Distro Box (think Shark Tank in a box), an investor to numerous brands, and advisor to VC funds and accelerators, he's the ultimate entrepreneurial guru. Brands like New School Source, Cadence, BelliWelli, and Mosh owe their success to First Look.…
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Driving Performance S2E4: Featuring Rosa Li, founder of Shark Tank favorite Wildwonder!
32:23
32:23
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32:23We loved talking with @rosalisays, founder of Wild Wonder! They're making wellness accessible by starting with a better drink for gut health and crafting delicious sparkling beverages with kombucha benefits without the vinegary taste or refined sugar.By Adgile Media Group
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Driving Performance S2E3: Featuring Tom First, the mastermind and CEO behind Culture Pop!
36:13
36:13
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36:13Adgile Media Group is thrilled to introduce Tom First, the mastermind and CEO behind Culture Pop! Also as a founding partner at TF Ventures, Tom's beverage expertise is unparalleled. Tom was an investor in Health-Ade Kombucha, essential water, and he's also the founder of the iconic Nantucket Nectars!…
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Driving Performance S2E2: Featuring Michelle Cordeiro Grant, CEO & co-founder of Gorgie!
22:08
22:08
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22:08Introducing Michelle Cordeiro Grant, CEO & co-founder of Gorgie! She's on a mission to make wellness fun, starting with an awesome, good-for-you energy drink. Previously, she founded Lively, a lifestyle brand acquired for over $100 million. Join us for a chat with this powerhouse!By Adgile Media Group
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Driving Performance S2E1: Featuring Eli Weiss - VP of Retention Advocacy at Yotpo!
34:43
34:43
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34:43Introducing Eli Weiss, previously Sr. Director of CX and Retention at Jones Road, currently VP of Retention Advocacy at Yotpo! As a leader in the CX space, he has a podcast called Down to Chat, a newsletter called All Things CX and Retention, and a guidebook called CX Unlocked with Gorgias. Loved chatting with this CX guru - tune in!…
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On the final episode of Driving Performance, you'll meet the cofounders behind this entire thing! Max Flannery and Tom Shea recall the founding story of Adgile and how they're modernizing a traditional media format like out of home!By Adgile Media Group
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On this episode of Driving Performance, we're sitting down with 2 marketing pros to discuss the ins and outs of CPG marketing for retail & online. Shray Joshi is the founder and CEO of Good Peeps, an agency that helps scale & build the brands in your fridge and pantry including Chomps! Stacey Hartnett is the VP of ecommerce and marketing at Chomps,…
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Crushing taboos, killing it on Amazon, and creating products that form rituals. These are just some of the topics that we discuss with Matt Mullenax of Huron, a cutting-edge men's grooming and body care company, and Éva Goicochea of Maude, a revolutionary brand redefining sexual wellness. Join us on this episode of Driving Performance where we expl…
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Buckle up for episode 9 of Driving Performance. We're joined by Mike De Santis, Director of Biz Ops at Doris Dev and the marketing & ops guy at Canopy, and Justin Seidenfeld, the co-founder & CEO of Canopy and Doris Dev. Doris Dev is a product development studio that's developed products for some of the most trendy brands like MSCHF, Magic Spoon, S…
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Cruise down the streets of Manhattan with two CPG founders who dish it all. One's a staple in Kim Kardashian's pantry and the other one has made headlines in WSJ for the classiest apology of all time! We're joined by Allen Dushi and Matt Weiss on the pod to talk retail, marketing, and making a product that even the pickiest eaters love! Allen Dushi…
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Episode 7: Mid Day Squares x Endeavor
1:07:52
1:07:52
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1:07:52Jake Karls from Mid Day Squares and Mackenzie Connolly from Endeavor discuss how leveraging the power of celebrity and entertainment can make or break a brand.By Adgile Media Group
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Anouck Gotlib & Noah Wunsch. Anouck Gotlib, CEO of Belgian Boys. Belgian Boys is on a mission to create whole-ingredient foods with a European twist so families can prep less, smile more, and indulge better. Belgian Boys is in the business o…
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Kim Pham & Emmett Shine. Kim Pham is the co-founder of Omsom proud, loud Asian food brand reclaiming + celebrating the multitudes of Asian flavors + stories so often diluted in the mainstream. Omsom partners with iconic Asian chefs + sources…
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Sandro Roco and Andrew Case. Sandro is the founder & CEO is the first Asian-inspired sparkling water brand born to celebrate high-quality Asian flavors that for decades have been masked by added sugars. Sanzo delivers beverages bridging the …
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Sandra Velasquez and Amy Liu. Sandra is the CEO and Founder of Nopalera. Nopalera is Mexican Botanicals for Bath & Body that celebrates and elevates Latin culture. The brand takes inspiration from the nopal (prickly pear cactus) - an ancient…
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Ron Shah and Chris Meade. Ron is the CEO and co-founder of Obvi, the obvious choice for women's health reimagined to actually taste delicious. He's also the host of the Chew on This Podcast with his co-founder Ash. Chris is the co-founder of…
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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Ryan Serhant and Nik Sharma. Ryan is CEO, and founder of SERHANT., a vertically-integrated mega brokerage comprising an in-house film studio, education arm, marketing division, and technology platform. He's also a bestselling author and prod…
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Welcome to Driving Performance, brought to you by Adgile Media Group and sponsored by Shipbob! Adgile is the leading out-of-home data-driven advertising company bringing the attribution elements that made digital advertising so popular to the real world. This podcast brings you on the road to success with some of the best founders, operators, and i…
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