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LSA Podcasts

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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #BlessedAreThePoor #KingdomLiving #Beatitudes #FaithInAction #LoveYourNeighbor #SaltAndLight #SeekFirstTheKingdom #Peacemakers #HungerForRighteousness #MeeknessMatters #GoldenRule #TrueDiscipleship #SermonSeries #ChristianL ...
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Our online media channel The Safety Feature brings together industry experts, thought leaders, and innovators to share their insights and experiences on a variety of Security & Life Safety topics. You’ll gain valuable knowledge and perspectives on the latest trends, challenges, and best practices in the industry that can help you stay ahead of the curve.
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Hear and experience how God speaks and works through ordinary people with extraordinary calling. Stories and sermons from the Pastors and missionaries of Ancient Path Ministries. Escuche y experimentar como habla y trabaja Dios a traves de personas ordinarios con un llamado extraordinario. Historias y sermones de los Pastores y misioneros de La Iglesia Volviendo A La Senda Antigua.
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On Target

Local Search Association

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“On Target” is a new podcast from the Local Search Association (LSA) that explores the intersection of technology, media and local commerce. Each episode offers informal discussions with interesting people about a wide range of topics of interest for the local media and marketing community.
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Above the Cloud

Above the Cloud

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Above the Cloud is a podcast from Localogy (formerly The LSA) that is focused on the business of creating technologies that help local companies run their businesses more effectively.
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The Near Memo

Greg Sterling, Mike Blumenthal & David Mihm

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Exploring the big stories for the week at the intersection of local business & marketing across the spectrum of search, social and commerce. With Greg Sterling, Mike Blumenthal & David Mihm.
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Focused entirely on the tree service, arborist and tree care niche, listen in as we explore various online and offline marketing topics to get your phone ringing for the tree service industry. If you are looking to grow your Tree Service Business, get better at online marketing, and hear form industry leaders, follow us and get ready for exponential growth!
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General Aviation news, pilot tips for beginners & experts, interviews, listener questions answered, technical details on G1000 & Perspective glass cockpits & flying GPS approaches. 40 yrs experience flying general aviation aircraft. As an active flight instructor, I bring my daily experiences in the air to this show to help teach pilots and future pilots to fly safely. I'm a Platinum Cirrus CSIP instructor and work with people who are thinking about buying a new or used SR20 or SR22. Go to A ...
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Welcome to "Google Business Buzz" - the podcast that simplifies the intricate world of Google Local for business owners like you. Join us as we unravel the complexities of the Google Local landscape, providing you with easy-to-digest pieces of information to help you optimize your online presence and attract more customers. In each episode, our expert hosts dive deep into the various aspects of Google Local, breaking down the latest updates, features, and strategies that can make a significa ...
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Let's speak Armenian!

Learn Armenian Online project

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A bilingual English/Armenian educational podcast dedicated to teaching Eastern and Western Armenian and raising awareness about Armenian history and culture. www.learnarmenianonline.com/podcast.html
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Trades Secrets: Contractor Marketing

Devon Hayes & Amanda Joyce

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Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.
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Pega Deep Dive

Michael Conklin

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Overview of Pega concepts from a technical perspective, this is from the viewpoint of a Pega PRPC Implementer/Developer. Most rules and Pega PRPC concepts will be covered from 3 perspectives: business, pega developer, software engineer. I am not associated with Pegasystems, all opinions expressed are my own LinkedIn profile: https://www.linkedin.com/in/michael-conklin/
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A dating podcast for the man who is done with games, and who seeks effective and powerful solutions to his dating challenges. We also focus on lifestyle design and self improvement, as improving ones success with women is directly tied to how you spend your time, your purpose and beliefs, and internal self image. Podcast episodes are hosted by author and NYC/San Diego-based dating coach Stephen Nash and includes interviews with leading edge experts in the fields of lifestyle design, dating, ...
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show series
 
Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Quick reminder about the Google Ads Masterclass Friday, August 29 at 2 p.m. EST covering up-to-date Local Service Ads tactics, recent changes to review integration with Google Business Profile, and practical steps to get more calls and leads. This episode explains why Google reviews (rating, quantity, and recency) are crucial for LSA performance an…
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Send us a text Google is consolidating Local Services Ads trust signals into a single verification badge — but is it really about trust or revenue? Greg and Mike discuss Google’s evolving ad strategy, the ongoing degradation of organic results, their "dark patterns" that elevate LSA usage and new BrightLocal data showing less than half of small bus…
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In this episode of the Aviation News Talk podcast, Max Trescott talks with Sean Elliott, Vice President of Advocacy and Safety at the Experimental Aircraft Association (EAA), about the FAA’s groundbreaking MOSAIC final rule—and how it benefits all pilots, not just sport pilots or Light-Sport Aircraft owners. Sean explains that MOSAIC replaces the o…
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Send us a text We dig into when/where Google’s AI Overviews (AIOs) appear in local, how people actually split tasks across Google vs. ChatGPT, what the DOJ’s remedies mean for defaults, and a fresh case where a brand-new local biz triggered an AIO—plus practical takeaways. Subscribe to our newsletters and other content at https://www.nearmedia.co/s…
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Is your Google Business Profile (GBP) suddenly suspended? You're not alone. In this episode of the Google Business Buzz podcast, we sit down with Kirby, our GBP Team Lead, to uncover why Google is enforcing stricter policies and what it means for legitimate small businesses like yours. We break down the complex process of getting reinstated and sha…
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Google Local Service Ads are transforming how tree service companies win new business, putting you right at the top of Google search when customers are ready to call. But most owners don’t realize how LSAs actually work, what they really cost, or how to maximize results. In this video, we will walk you through everything you need to know, from gett…
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Running a business can often feel chaotic, like the business is running us instead of the other way around. In this episode, we sit down with certified EOS Implementer Lyn Askin to share how the Entrepreneurial Operating System (EOS) helps bring order to the chaos. We talk about the wake-up moments that led us to EOS, why it’s such a powerful frame…
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Send us a text Mike Blumenthal and Greg Sterling discuss three hot-button topics: Consumer vs. industry perspectives on Google’s AI Overviews How review expectations differ from actual behavior in the legal vertical Why Datos data shows AI growth isn’t displacing search usage Subscribe to our newsletters and other content at https://www.nearmedia.c…
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Max Trescott talks with Ken Solosky, the NYPD's Chief Pilot on 9/11, about his experiences managing helicopter operations on one of the most catastrophic days in American history. Though Ken wasn’t flying at the moment of the attacks, he was on the ground coordinating the NYPD’s aviation response. He recounts how what began as a seemingly routine a…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Big change just rolled out! Customer reviews for Local Service Ads are now fully managed through Google Business Profile (your Google Maps listing). This means your star ratings and review counts may look different — and it can impact your LSA rankings. In this audio, we break down what’s changed, why some reviews disappeared, and the best way to c…
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Our Thought Leadership Series explores the strategies, standards, and stories shaping the future of our industry with some of the most respected voices in safety and security. In this inaugural episode, former Diplomatic Security Service veteran Christopher Stitt discusses how security professionals can build effective cross-functional relationship…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Max talks with airline pilot and Designated Pilot Examiner (DPE) Jim Pitman to clear up a persistent avionics myth: that pressing the APR (Approach) key activates a GPS approach. In reality, APR is part of the automatic flight control system (AFCS)—not the GPS navigator. Its function is to arm the flight director’s lateral and vertical capture mode…
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Send us a text In part two of this interview, SEO veteran Will Scott of Search Influence joins Mike Blumenthal and Greg Sterling to unpack how AI is reshaping search, why semantic SEO matters, and how to use no-code automation tools to scale content. Learn how to barnacle onto high-authority sites, repurpose content across platforms, and adapt to a…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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LSA Secretary Matt Porcelli and Tim McCreight, CEO and founder of TaleCraft Security, discuss how modern security officers now work with advanced technologies like drones, AI, and robotics as force multipliers rather than replacements. The conversation emphasizes Enterprise Security Risk Management (ESRM) principles, and how data-driven security ap…
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Send us a text In Part 1 of this interview, SEO veteran Will Scott joins Near Memo to unpack the rise of Barnacle SEO in a world reshaped by AI. We explore how content visibility, listicles, and trusted sources like Reddit and Yelp are influencing AI-generated responses. Plus, we debate the viability of “GEO” as a term, Google’s evolving narrative,…
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Ken Solosky was the NYPD's Chief Pilot on 9/11, responsible for coordinating helicopter operations during the most devastating day in modern American history. In this short teaser, you'll hear a preview of our in-depth interview with Ken, including why rooftop rescues at the World Trade Center weren't attempted and how the team coped with confusion…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Are your Facebook and Instagram ads not delivering the results you expected? 😫 The game has COMPLETELY changed! In this episode of Google Business Buzz, we sit down with Meta Ads expert and Director of Sales at OMG National, Christopher Blake, to uncover the secrets behind successful Meta advertising in 2025. Forget the old ways of hyper-specific t…
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Send us a text Greg Sterling and Mike Blumenthal talk with mapping expert Goetz Weber about why today’s maps fail to deliver personalized, contextual experiences — and what needs to change. From intent modeling to the limits of monetization, from ChatGPT to Snap Maps, Goetz lays out a compelling vision for mapping 2.0: visual, social, and powered b…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Max talks about a dramatic ground collision between two Pasadena Police Department helicopters and the wide-ranging lessons pilots can draw from it. On November 17, 2012, two Bell OH-58 helicopters collided at the Pasadena PD Benedict Heliport when one returned from a flight and struck another that was sitting on the pad with its rotors turning. Si…
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Send us a text This week, Greg and Mike dissect new data from Pew and Ahrefs showing how AI Overviews impact user click behavior, local pack visibility, and publisher traffic. They explore the branding mess of “AIO” vs. “GEO,” ChatGPT’s growing usefulness, and YouTube’s quiet dominance. Plus: a burrito search showdown and dishwasher repair gone AI.…
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Host Michael Gips, President, LSA, chats with James Tunkey, Chief Operating Officer and Senior Partner at I-OnAsia, about the complexities of conducting security investigations and due diligence across the Asian market. The discussion covers cultural considerations, regional threat landscapes, geopolitical impacts on business operations, and the ev…
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Max talks with Tom Turner, Executive Director of the American Bonanza Society’s Air Safety Foundation, about an extraordinary initiative to preserve the operational future of the iconic V-tail Bonanza aircraft. When Textron Aviation quietly stopped producing the magnesium ruddervator skins—a unique flight control surface used only on V-tail Bonanza…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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If you're running a service-based business and haven't tapped into Google Local Services Ads yet, this video is a must-watch. In this update, we break down what’s changing with LSAs and why you need to pay attention—especially if you rely on local leads to grow your business. You’ll hear about recent updates that could impact how your ads are shown…
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Send us a text In this episode of the Near Memo, Greg Sterling and Mike Blumenthal dive into Google’s overhaul of its Business Profile dashboard notifications and why it's problematic, the rollout of Google’s AI-powered “Ask for Me” local quote feature, and ChatGPT’s growing impact on local search. Plus: Will businesses benefit from the Ask for Me …
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Max talks with Cole Crawford from ForeFlight about the company’s latest innovation: Dynamic Procedures. Built to replace the static, legacy approach chart paradigm, Dynamic Procedures enables pilots to access IFR approach information dynamically, contextually, and interactively—right from the ForeFlight map screen. Cole explains that most pilots sp…
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Important update for tree service businesses using Google Local Service Ads: As of July 11, 2025, all customer reviews will now be managed exclusively through Google Business Profiles. This change may impact your review count and ad rankings. Watch this video to understand what’s changing, how it affects your visibility, and the steps you should ta…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Send us a text In this episode of the Near Memo, Greg Sterling and Mike Blumenthal discuss fresh insights into how consumers engage with local AI Overviews, explore the theory that ChatGPT may be using Google's search index, and dig into the explosive growth and influence of Google's Local Guides program. The discussion also touches on zero-click s…
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In this episode, we’re thrilled to announce the launch of “Eastern Armenian for Beginners: Mastering the Basics,” our brand-new online course designed to help you start speaking Armenian with confidence — no matter where you are in the world. Join us as we share the story behind this course, who it’s for, and how it can help learners build a strong…
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Max Trescott teams up with Tom Turner—executive director of the American Bonanza Society’s Air Safety Foundation—to help listener Marc Brodecki weigh options for earning his private pilot certificate. Marc, a 39-year-old aerospace engineer in Los Angeles with glider experience, is evaluating three flight training options: a nearby tailwheel-focused…
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Send us a text Greg and Mike unpack the latest in local search: an uptick in suspensions, why AI overviews are shifting lower on SERPs, and what local businesses must do to thrive in an AI-dominated search world. Also, a pig roas Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/…
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AI is no longer the future of marketing—it's the present, and it's changing EVERYTHING for small businesses. In this episode of Google Business Buzz, we sit down with OMG National's Director of Marketing, Mike Jeremenko III, to break down the AI revolution in digital advertising. 🤖 Discover the shift from traditional SEO to "Search Everywhere Optim…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Max Trescott takes listeners inside the cockpit of the future in episode 390, as he shares his firsthand experience flying the fully electric Bristell B23 Energic trainer and talks with executives from H55, the Swiss company behind its electric propulsion system. This in-depth episode explores the technical, operational, and strategic aspects of el…
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Send us a text Darren Shaw of Whitespark returns to the Near Memo to talk with Mike and Greg about what’s actually working—and what’s not—in local SEO as AI begins reshaping consumer behavior. From the rise of first-party reviews to YouTube’s power for B2B lead gen, this episode tackles how agencies can prepare clients for a future beyond Google. T…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Max Trescott interviews Dr. John Trowbridge, a physician and former senior Aviation Medical Examiner, to tackle a hidden yet critical safety topic: how over-the-counter (OTC) and prescription medications contribute to general aviation accidents. Studies have found that up to 40% of fatal accidents involve pilots with impairing substances in their s…
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In this episode of Trade Secrets, we tackle one of the most frustrating—and powerful—tools in contractor marketing: Google Local Service Ads (LSAs). What used to be a golden ticket for lead generation has become a minefield of missed calls, dropped rankings, and Google’s ever-changing rules. We break down how LSAs actually work in 2025, what’s chan…
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Website: https://lsa.church/ Bulletin: https://www.lsa.church/c/bulletin-board/feed?postTypeId=whatsNew Giving: https://www.lsa.church/posts/12282/give Podcast: Search "LSA Church" on your favourite podcast provider Podcast Main Link: https://www.buzzsprout.com/1988628 #lsachurch #scripture #thebible #FollowJesusLSA #SermonOnTheMount #LSAChurch #Bl…
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Max Trescott welcomes aviation columnist, aerobatic instructor, and DPE Dr. Catherine Cavagnaro to explore smarter ways to plan cross-country flights. The conversation is inspired by Catherine’s June 2025 AOPA article titled “The Benefits of Getting High,” which argues that pilots often default to lower cruising altitudes or direct GPS routes witho…
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Send us a text In this episode, Mike and Greg break down three major developments shaping the local search and AI landscape. First, they tackle the growing wave of Google Business Profile suspensions caused by rigid, AI-driven video verification—where even legitimate businesses are getting flagged. They offer practical advice on how to avoid gettin…
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Welcome to the Google Business Buzz podcast! 👋 In this jam-packed episode, we break down the latest insights from Google Marketing Live and dive deep into how AI is radically transforming local search and digital advertising. Our Director of Fulfillment, Anthony Leonardo, joins host Henry Heredia to demystify AI Overviews, the power of Google Ads A…
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